How The Flex Company founder Lauren Wang disrupted menstrual care

Masters of Scale

WaitWhat

Entrepreneurship, Business, Management, Reid Hoffman, Mindset, Diversity & Inclusion, Jeff Berman, Bob Safian, Startups

4.6 • 4.4K Ratings

🗓️ 5 December 2024

⏱️ 39 minutes

🔗️ Recording | iTunes | RSS

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Summary

Lauren Wang, founder of The Flex Company, is transforming the menstrual product industry with bold innovations and a tendency to break taboos. Driven by her own health needs and a staggering lack of progress in menstrual care, she spent years developing Flex Co’s unique menstrual disc and menstrual cups. She shares challenges, including scaling an unknown product via traditional retail outlets, and the leap to embrace authentic marketing as a means to build community. It’s often taken relentless focus on her mission for Lauren to overcome the obstacles and biases on her path to 30,000 stores, and growing.

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Transcript

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0:00.0	Hi, Reid Hoffman here, co-founder of LinkedIn and PayPal and host of Masters of Scale.
0:05.8	I want to tell you about a new podcast that is a must listen if you like Masters of Scale.
0:11.5	Pioneers of AI takes you behind the scenes of the AI revolution, helping you understand it and embrace it.
0:19.3	The show is hosted by my friend Rana L. Caliubi,
0:22.3	who is one of the brightest minds in the field of AI.
0:25.7	So if you have questions about AI, here are your answers.
0:29.7	New episodes every Wednesday.
0:31.9	Subscribe to Pioneers of AI on Apple Podcasts, Spotify, and YouTube.
0:39.3	I was on this journey telling everyone that I met about my idea and asking for help
0:44.0	and saying I was looking for a CEO.
0:45.7	And I would be CMO.
0:48.4	Lauren Wong knew that her idea for a new kind of menstrual product had massive potential.
0:56.1	She wanted to create a disposable,
1:02.8	flexible disc that could be worn instead of a tampon. But Lauren wasn't sure she could be CEO of a company. That all changed one day while she was out on a run with a dear friend. He said,
1:09.5	you know, I'm starting a company, as you know, and I really want a female CEO,
1:14.8	and I would love for you to throw your hat in the ring.
1:18.4	I'm dead serious.
1:20.2	And it was that moment.
1:21.5	I literally stopped dead in my tracks, and I looked at him, and I said, you know what, Dan?
1:27.3	I'm going to do this.
1:29.0	And he's like, do what?
1:30.4	I was like, the period thing.
	...

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