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The Speaker Lab Podcast

How Speakers Can Increase The Bottom Line With Membership Sites with Mike Morrison

The Speaker Lab Podcast

The Speaker Lab

Business, Authors, Education, Smallbusiness, Entrepreneurship, How To, Speaking, Coaching, Public Speakers, Marketing, Side Gig, Public Speaking

4.8575 Ratings

🗓️ 8 August 2017

⏱️ 40 minutes

🧾️ Download transcript

Summary

Whether you are a newcomer or a veteran listener, I'm glad you are here! Thanks for joining us on episode 145 of The Speaker Lab. Today we have THE go-to expert for memberships, Mr. Mike Morrison of The Membership Guys.

As you might imagine, we'll be talking about memberships! We dive into what they are, why they matter and why you as a speaker should pay attention to them. We also cover what memberships should look like, and what tools and tricks of the trade to use when building membership communities and content for those communities.

You're going to like what we have to say today so get ready and join me and Mike Morrison on this edition of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:  

  • Are Amazon Prime Video and Netflix examples of membership sites?
  • What are the pros and cons of having a membership site?
  • Do some topics and industries lend themselves better to memberships?
  • Why it's not a "set it and forget it" business model.
  • Why you don't have to have the "most stuff" to provide a valuable membership site.
  • Can you deliver value just by participating in your community?
  • How can you validate your membership idea?
  • The early mistakes most people make and how you can avoid them.
  • And so much more!


EPISODE RESOURCES

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Transcript

Click on a timestamp to play from that location

0:00.0

Hey, friend, are you looking for ways to book more paid speaking gigs?

0:03.7

Well, of course you are.

0:04.4

Maybe you're just starting out as a speaker. You're trying to figure out what to prioritize in order to get booked and paid as quickly as possible. Listen, if that's you, I want you to join us for a free live training where you're going to learn how to create the number one marketing asset that you need to consistently book more paid gigs. This is a tool that one speaker on our team used to book over $36,000 in paid gigs before he even had a website.

0:27.2

This training is free.

0:28.1

It's live and we offered a few times a week so you can find a time that works best for you.

0:32.5

All you got to do is head over to thespeakerlab.com slash get booked.

0:36.3

That's all one word.

0:37.2

Thespeakelab.com slash get booked. That's all one word, the speakerlap.com slash get booked

0:39.3

and register right now. We look forward to seeing you on the live training.

0:51.2

What's up, my friends, Graham Baldwin here. Welcome back to the speaker lab podcast. Really glad you are hanging out with us today. Hey, if this is your first back to the speaker lab podcast really glad you're

0:54.6

hanging out with us today hey if this is your first time joining us we're uh we're really glad you're here

0:58.5

or if you're someone who uh download subscribes every single episode uh also glad you're hanging out

1:03.4

with us we got a great guest for you we got a buddy of mine that's going to be joining us here

1:07.1

in just a second today we're going to be talking with my friend Mike Morrison from

1:11.5

the membership guys.com. Now, if you are a speaker who is going, okay, I know that I'm doing a lot of

1:18.2

speaking and I'd like to be able to build my business in other ways beyond the stage, then you're

1:22.6

really going to enjoy this conversation with Mike today. So Mike is literally the membership guy.

1:26.8

Of all membership people, he's the go-to guy that you really need to be learning from and paying attention to. So in today's conversation, we're going to be talking about exactly what memberships are, why they matter, why speakers should be paying attention to them, what they should be looking like, some of the different tools and tricks of the trade of what speakers should be using whenever it comes to building memberships on the community side of it, the content side, everything and anything that

1:48.0

you need to know about memberships, then this is the place to be. So I think you're really

1:52.5

going to enjoy this conversation. Let's get right into it with my buddy Mike Morrison from

1:56.9

the membership guys.com. Enjoy.

2:03.3

Hey, what I'm my friends, Grant Walden guys.com. Enjoy. Hey, what's all my friends?

...

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