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Podcasting Made Simple

How Podcasters Can Stand Out in the World of AI | Alex Sanfilippo

Podcasting Made Simple

Alex Sanfilippo, PodMatch.com

Education, Podcasters, Audience Growth, Monetization, Podcast Guests, Podcast Guesting, Marketing, How To, Business, Podcast Hosts, Technology, Podcasting, Content Marketing

5.0741 Ratings

🗓️ 21 October 2025

⏱️ 16 minutes

🧾️ Download transcript

Summary

AI has flooded the world of podcasting, making it more competitive and crowded than ever before. Thankfully, there's a way that podcasters can stand out by simply being themselves. In this episode, Alex Sanfilippo shares that the best way to stand out in the world of AI is by embracing your humanity and doubling down on your own unique creativity. Get ready to stand out more than you ever have as a podcast host or guest without having to sell your soul! MORE FROM THIS EPISODE: HTTPS://PODMATC...

Transcript

Click on a timestamp to play from that location

0:00.0

You're listening to Podcasting Made Simple.

0:04.9

There I was, Friday morning, opening my laptop to start work.

0:08.5

Super excited because Friday is typically my slowest day, which means it's the one day of the week,

0:13.9

then I'm pretty much guaranteed to get caught up on my inbox and my social media messages.

0:17.8

Listen, I don't know about you, but I'm an inbox zero guy.

0:19.7

I love that sense of accomplishment being totally caught up, although a lot of people tell you it's maybe not a good trait. But listen, Friday is my one day that I'm like, I'm doing it, it's going to be fun, I'm excited about it. And so this Friday, I opened my laptop, and I open my inbox, I get my social media messages ready. and I noticed something that I don't usually see.

0:41.8

A lot of messages and a lot of emails, like a lot more than usual.

0:48.5

And at first, being the founder of Podmatch, a software, I assumed that this means there was a problem, like something broke, which sadly happened sometimes in software world.

0:52.4

And a bunch of people were saying, problem, problem, problem, this broke, this broke, right?

0:55.2

Everyone kind of saying the same thing.

0:56.7

But there wasn't any of that. So I was like, okay, like, why is there so much here? It's not like a, there's not a problem. What's going on here? And so I start going one at a time. Like, okay, I'm still sticking my goal. Like, I'm going to have inbox zero accomplished by the end of the day.

1:11.0

And so I start going

1:11.5

one at a time through them. And I quickly start realizing a trend. And it's that people weren't writing

1:17.7

these emails. It was AI that was doing it for them. And when I'd respond, I'd get very quick

1:23.5

responses that were even longer emails, because the first email was already too long and didn't flow very well and that was even longer saying even less and when you ever got an email like that where it's like paragraphs and you're like you're not even saying anything here right what is the old saying i didn't have time to write you a short email so i wrote you a long one that's basically the definition of how i i writes and so here i am i'm like looking at it. And I'm trying to get caught up. And I was like,

1:45.4

man, what a day by the end of it. Right. Now, thankfully I got caught up. So Monday, I go back,

1:50.6

and there's even more. And Tuesday, the same thing. Wednesday, the same thing. I'm like,

1:55.1

what is this? And I actually got really frustrated. And so I decided to post on all my social

2:00.0

media platforms. And I titled it, AI help needed. And under that, I just described the situation that I just explained to you here. And I basically was like, what should my perspective be? Like, I'm getting frustrated. And I don't want to have like bad thoughts or rude thoughts about any of these individuals, but I can tell that they don't care enough to even read my email. They're just feeding it back to AI and saying, write me another response. So it's like, what should I be doing? And so again, very frustrated. As you can hear, there might still be a little bit there. I'm very grateful. I received hundreds of responses on every single social platform. One funny thing is a bunch of people used AI to write the response for it, and AI basically made a case as to why you would use AI to communicate versus using a person, and they got called out by everyone who did this got called out by a lot of other people. Not me. I try not to do that stuff, but I was like, ha, you kind of deserve that, right? But the thing is, I learned a lot from this. And basically, I'm using that as the

2:51.9

foundation of this talk today, which is going to be how podcasters, whether you're a podcast host

2:56.4

or podcast guest, can stand out in the world of AI. And I am really grateful for all the people

3:01.3

that helped with this, and I'm excited to talk about it today. Hey, if I've not met you yet,

...

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