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Podcasting Made Simple

How Podcast Guests Can Turn Downloads Into Dollars | Kelly Mosser

Podcasting Made Simple

Alex Sanfilippo, PodMatch.com

Education, Content Marketing, Podcast Guesting, Podcast Hosts, Podcasting, How To, Audience Growth, Podcast Guests, Business, Podcasters, Marketing, Monetization, Technology

5671 Ratings

🗓️ 10 January 2023

⏱️ 13 minutes

🧾️ Download transcript

Summary

Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/209 We all intuitively understand the value of being a podcast guest, but without a strategic plan in place that intentionally transforms cold audiences into raving fans, and raving fans into premium buyers, this haphazard podcast guesting thing you're doing is a TOTAL waste of your time and energy! In this episode, Kelly Mosser will teach you exactly how to launch your strategic Podcast Tour that doesn't just get you boo...

Transcript

Click on a timestamp to play from that location

0:00.0

You're listening to Podcasting Made Simple, where we deliver weekly masterclass episodes

0:09.8

that help podcast hosts and podcast guests elevate their podcasting game.

0:14.2

I am your host, Alex San Felipe.

0:16.7

Today's episode features audio from a session of the latest PodPro's quarterly event.

0:21.3

To learn more about the speaker in this episode, along with other helpful resources,

0:25.2

including the video version of this episode and links to attend next quarter's event,

0:29.8

please visit Podprose.com slash 209.

0:33.2

And now please enjoy today's episode.

0:40.6

What would your brand and business look like one year from today if for the next 52 weeks

0:46.3

you have the opportunity to speak directly to 100,000, even 10,000 brand new ideal clients, customers, or members every single week for free,

0:58.6

without having to run paid ads or set up complicated email funnels or be responsible for

1:05.1

building any of those audiences yourself. Sounds like a dream, doesn't it? It is a dream, but it is not too good to be true.

1:14.0

This is the magic, the power, and the potency of strategic podcast guesting. The podcasting

1:21.7

industry is absolutely booming with millions of new episodes being produced every single year.

1:29.3

Did you know there are actually more podcast listeners in the United States than there are Netflix accounts? How insane is

1:35.8

that? There are quite literally hundreds of thousands of hungry podcast hosts searching for

1:43.3

expert guests just like you.

1:46.0

Strategic podcast guesting is the smartest but most untapped organic content marketing strategy

1:52.6

for experts right now in every niche.

1:56.0

If you are as exhausted as I am by social media algorithms, if you're frustrated with low engagement stats,

2:03.5

and you find yourself thinking, where in the world are my people? I've got news for you,

2:09.2

my friend. Your people are listening to podcasts. Podcast listeners are young, they're wealthy,

...

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