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Marketing School - Digital Marketing and Online Marketing Tips

How Often You Need to Post on Facebook | Ep. #958

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 16 March 2019

⏱️ 6 minutes

🧾️ Download transcript

Summary

In episode #958, we discuss how often you need to post on Facebook. Tune in to hear how often you need to post on this platform and why. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How Often You Need to Post on Facebook [00:40] The median time spent on Facebook has gone down over the years. [00:57] The median engagement rate for Instagram is only slightly higher. [01:20] Eric’s team is only posting twice per day, but Neil’s team tries not to exceed one post per day. [01:45] People can ask not to see your content, so it’s to your benefit to not flood the site. [03:15] Neil boosts some of his posts, but not all of them. [03:30] When Eric goes live, he simulcasts it on YouTube and Facebook. They also boost the live stream to their custom audiences through an agency accelerator. [04:18] That’s it for today! [04:24] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.5

with your instructors Neil Patel and Eric Sue.

0:19.4

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your page speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a

0:49.3

great way to improve your load time. Welcome to another episode of marketing school.

0:55.0

I'm Eric Sue.

0:56.0

And I'm Neill Patel.

0:57.0

And today we're going to talk about how often you actually need to post on Facebook.

1:01.0

So how often do you post, Eric? I'll tell you what even before I say that I was

1:04.2

actually reading a social study yesterday about the media numbers of

1:08.0

engagements like the engagement rates on Facebook and it's like 0.09% it's all going down and it has year over year even

1:15.6

content marketing if you look at how many social shares people are getting

1:18.1

purposed now yeah and look Instagram here's the other thing I want to point out

1:21.9

too if you look at Instagram kind of the other thing I want to point out too if you look at

1:22.5

Instagram kind of the median engagement rate is about 1.5% right now if you're

1:26.5

an education is a little higher than that like 3 or 4% or so just depends on a

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