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Marketing School - Digital Marketing and Online Marketing Tips

How Often Do You Need to Adjust Your On-Page SEO? | Ep. #818

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Marketing, Business

4.61.4K Ratings

🗓️ 27 October 2018

⏱️ 7 minutes

🧾️ Download transcript

Summary

In episode #818, Eric and Neil discuss how often you need to adjust your on-page SEO. Tune in to hear how attentive you should be regarding this matter. Eric and Neil have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How Often Do You Need to Adjust Your On-Page SEO? [00:40] Neil hasn’t updated in over a year. [01:00] You should probably adjust once per quarter. [01:15] Eric and Neil are too controlling, which means they didn’t make the time to get to it, because they are determined to do it themselves. [01:50] Neil optimized his own website. [02:00] He doesn’t typically set dates to optimize his SEO, he does it as he gets Search Console errors. [2:35] If your on-page SEO is solid, you don’t need to change it, but you should run tests. [03:12] Optimize your title tags using Clickflow. [03:30] When you do it manually, you don’t get reminders. [03:55] Most people don’t look at their on-page SEO until they get slapped by a Google update or their traffic drops off. [04:08] The messiest sites have the worst on-page SEO. [05:21] Check out the product Neil prefers to the WP Engine. [05:37] That’s all for today! [05:41] Go here to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school with

0:14.9

your instructors Neil Patel and Eric Suu.

0:18.6

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your page speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a

0:49.3

great way to improve your load time.

0:51.6

Welcome to another episode of Marketing School.

0:55.0

I'm Eric Sue.

0:56.0

And I'm Neil Patel.

0:57.0

And today we're going to talk about how often you need to adjust your on page SEO.

1:03.1

Neil, when's the last time you did that?

1:05.3

How often should you or how often do I?

1:07.4

How often did you do it?

1:08.4

That was the last time you did it.

1:10.6

Probably a year plus.

1:12.0

Yeah, okay, I'm to be very honest as well. I'll be honest. My team does it so we will make like these different

1:18.0

a sauna tasks and what we'll take a look at and for me I just like approve,

...

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