How Many Links Does Your Website Need? | Ep. #103

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.6 • 1.3K Ratings

🗓️ 11 November 2016

⏱️ 7 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In Episode #103 Eric and Neil talks about how many links your website really needs. Listen to learn whether links need quantity or quality, and to know how you can outsmart your competitor with authority links. Time Stamped Show Notes: 00:28 – Today’s topic: How Many Links Does Your Website Need? 00:38 – Look at your big competitors 00:50 – Use Ahrefs to see how much traffic or how many links they have 01:16 – Look at the quality of links 01:40 – Outperform your competitors by having authority links 01:49 – Get high authority links by producing awesome content emailing journalists, editors, and writers 02:27 – Use Brian Dean’s Skyscraper Technique 02:38 – Use Buzzsumo and find people who link similar articles 02:59 – Use Ahrefs for breakdown of domain authority 03:08 – Moz’s study on links 04:20 – Eric Enge’s post that links don’t matter in 2016 05:09 – Don’t focus on competitive key terms 05:25 – Go to Quora and use questions to get idea for content 05:48 – That’s it for today’s episode! 3 Key Points: Quantity of links is most important but don’t lose sight of quality. Produce high “authority links” to outsmart your competitors. Links can be helpful to your site’s traffic, but great content is always going to be more valuable. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Transcript

Click on a timestamp to play from that location

0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school
0:14.5	with your instructors Neil Patel and Eric Sue.
0:19.4	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to Rank hire on Google, you got to look at your paid speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a great way
0:49.7	to improve your low time. Welcome to another episode of marketing school.
0:55.0	I'm Eric Sue.
0:56.0	And I'm Neil Patel.
0:58.0	And today we're going to talk about how many links does your website need.
1:02.0	So to kick things off, people often think
1:04.6	that you're gonna need to blitz your site
1:06.2	with a lot of links and you're looking at your competitors
1:08.1	all the time.
1:08.6	And I guess that's a good place to start things off.
1:10.4	So if you are, let's say you're going into the senior living space. So for me, example, well, I'm going to look at the big players in this space and I'm going to look at, I'm going to use a tool like H refs to see how much traffic that, or how many links they have going to the site and you
1:24.4	know in general how many keywords that they're ranking for what the top pages look
1:27.5	like and things like that so that's going to give me an idea of what I need to
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Eric Siu and Neil Patel, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Eric Siu and Neil Patel and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.