How I Used 1 Linkedin Post to Generate $1,000,000 in Pipeline and Closed $250,000 in new ARR
SaaS Interviews with CEOs, Startups, Founders
Nathan Latka
4.6 • 683 Ratings
🗓️ 4 July 2024
⏱️ 25 minutes
🧾️ Download transcript
Summary
Adam Baker is a 3 time founder currently building DealPad. The firm did $3,700,000 in sales last year without outside funding. Can they hit $7m in ARR before Dec 2024?
Transcript
Click on a timestamp to play from that location
| 0:00.0 | You are listening to conversations with Nathan Latka, where I sit down and interview the top SaaS founders, like Eric Wan from Zoom. |
| 0:13.5 | If you'd like to subscribe, go to getlatka.com. We've published thousands of these interviews, and if you want to sort through them quickly by revenue or churn, cac, valuation, or other metrics, the easiest way to do that is to go to gitlatka.com and use our filtering tool. |
| 0:29.6 | It's like a big Excel sheet for all of these podcast interviews. Check it out right now at gitlatka.com. |
| 0:38.3 | This post that I put on LinkedIn, within seven weeks, had generated a million of pipeline for us, |
| 0:44.3 | and we've closed almost a quarter of a million in new ARR. |
| 0:52.3 | So I'm Adam. I'm the co-founder of DILPAD. |
| 0:55.0 | I've founded three B2B software companies, generating 20 million in revenue. |
| 1:00.0 | I'm currently running DILPAD as co-founder and CEO. |
| 1:04.0 | We launched it four years, three years ago now, 2021, and we've finished on 3.7 million last year, and we've grown 300% year on year over the last |
| 1:14.3 | three years. So I want to talk to you today about why as founders you're the best salespeople |
| 1:20.7 | in your company. How many technical founders do we have in the room? Okay. So technical founders |
| 1:27.0 | inherently aren't very good at being comfortable |
| 1:31.1 | in front of sales, in front of, in the sales environment, in front of customers. But I'll |
| 1:36.0 | talk to you about why I think that as founders, regardless of your commercial or technical, you're |
| 1:39.9 | the best people to support your sales motion going forward. So my personal outreach, I'm a commercial |
| 1:47.6 | guy, so my background is revenue. So I'm quite comfortable being in front of the market. |
| 1:52.6 | But, you know, I lead things at Dillpad for my team. I lead by example. I get a 70% higher |
| 2:00.4 | response rate to my outreach than my sales team because I'm |
| 2:04.4 | reaching out to CEOs I'm reaching out to CROs and they respond well to another CEO |
| 2:09.4 | reaching out to them rather than an SDR of the responses that I get so of the |
| 2:16.1 | resources I've had 36% have led to sales. Massive. Now, it's quite a |
| 2:23.3 | small number. It's not a huge number, but 36% of everybody that responds to my outreach, |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Nathan Latka, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Nathan Latka and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2025.