How I Turned $300 Into $5 Billion (w/ John Paul Dejoria)
Noah Kagan Presents
Noah Kagan
4.7 • 1K Ratings
🗓️ 21 July 2023
⏱️ 61 minutes
🧾️ Download transcript
Summary
In today’s episode, I talk to John Paul Dejoria of Paul Mitchell haircare and Patron Tequila.
John Paul is a BILLIONAIRE. Both of his companies are billion-dollar empires, but this dude didn’t just have everything handed to him.
He grew up on the streets of LA, started his hair care company out of his car, lived off $2 dollars per day, and HUSTLED to make his dreams happen.
And now, he gives a ton of it back to charity. Check out JPJ’s Peace, Love & Happiness Foundation at www.PeaceLoveHappinessFoundation.org/. And check out his documentary: https://www.goodfortunemovie.com/
If you’ve ever wanted to learn about how to scale billion-dollar brands in totally unrelated industries, you’ll love this episode.
In this conversation, you’ll enjoy 3 BIG things:
- How knocking on doors made him a billionaire
- Why you DO NOT want to be in the “selling” business
- And why you can’t believe what people tell you about yourself
Enjoy those 3 things… plus a bunch more ear nuggets along the way.
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | When you're really down and out, the next thing you should think about is not why you're down and out |
| 0:05.9 | and how bad things are, because that's yesterday's newspaper. If you do that, you're stuck in the past. |
| 0:11.0 | You can't change yesterday's newspaper so what I just did was I just |
| 0:14.5 | thought ahead of what's the next thing to do tomorrow what's the next thing after |
| 0:17.6 | this who do I call next how do I make another sale that's that was all my mind and |
| 0:22.2 | I would say the same thing to anyone that's down and out or |
| 0:24.6 | homeless. You can't change yesterday's newspaper. What is up, you sexy bastards. It's your boy Tappas aka Rabbi Can't |
| 0:34.9 | lose aka noa Kagan. In today's episode I talked to the one and only |
| 0:38.8 | John Paul DeJoria of Paul Mitchell hair care and Patron Tequila. John Paul is a billionaire. |
| 0:45.7 | Not just once but twice and both of his companies are billion dollar empires and this guy |
| 0:49.8 | didn't have anything handed to him. He grew up on the streets of LA. He's been homeless twice. I guess he likes to do everything in twos. He's also lived off two dollars a day and he has husted so hard and inspiring to make his dreams happen. Now this conversation happened because I thought I saw him on the street when I was biking went up to him it was him asked for the interview and over a year of seeing if we could finally do it it happened and it was even better than I expected. |
| 1:12.0 | He was so kind and so inspirational. |
| 1:14.0 | I am so glad I get to share this conversation with them |
| 1:16.1 | as well as all the ad revenue from the YouTube video which is now going |
| 1:19.1 | viral with him. |
| 1:20.3 | If you want to see the YouTube version go to YouTube dot com slash okay dork is going to John Paul DeJoria's charity called |
| 1:26.3 | Peace Love Happiness Foundation or the sumo charity where we buy laptops for kids |
| 1:30.9 | so they can have the same opportunity to play online and make |
| 1:33.6 | money with computers like we do. You can check out his organization peace love |
| 1:36.6 | happiness foundation and his documentary good fortune movie.com which I have watched |
| 1:40.9 | it is amazing if you ever want to learn about how to scale |
| 1:43.8 | billion-dollar brands in totally unrelated industries you're going to love this |
... |
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