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The Jasmine Star Show

How I Scaled My Personal Brand to 7 Figures

The Jasmine Star Show

Jasmine Star

Business, Social Curator, Business Strategy, Business Tips, Instagram Growth, Photography, Online Marketing, Entrepreneurship, Jasmine Star, Marketing, Social Media, Social Media Strategy, Start A Business, Photographer

4.92.8K Ratings

🗓️ 25 September 2025

⏱️ 39 minutes

🧾️ Download transcript

Summary

Ever rolled your eyes at the phrase “personal brand”? Same. But before you check out, I want to show you why building a personal brand might be the most profitable thing you do in business. In this episode, I’m sharing: What building a personal brand really means (hint: it's not about being an influencer)The exact hires that helped me step into my CEO roleThe journal entry I wrote after hiring a COO (yes, I’m sharing it 👀)And how one messy Facebook post led me to my most powerful team memberB...

Transcript

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0:00.0

The game of personal brand is share everything you know, share what it is that you do, how you do it. And it's crazy. It's when you do that, that people will pay you. If you've ever found yourself wondering when somebody talks about a personal brand, what does it even mean? If you've ever wanted to leverage your name, your face, their likeness to actually build not just your personal brand, but a business. If you've ever wanted

0:21.1

to find a way to confidently talk to people about what it is you do, what it is you love, and the

0:25.8

purpose you're here on this world to do, yes, this is the show for you. Welcome to the Jasmine

0:30.8

Star Show. I empower entrepreneurs to build seven figure businesses and scale them to eight. And today,

0:36.5

we are going to be talking about

0:37.6

building a personal brand. Now, before you roll your eyes or turn your way and just say,

0:42.0

that's just totally not for me. I am here to tell you that if you gave me the next 30-ish minutes,

0:48.8

I'm just simply going to present a case. I'm going to be answering questions about how when you build a personal brand,

0:56.4

it could bring seven figures of revenue just on the personal brand as ancillary revenue

1:01.8

to what you're actually doing in the business. So if you're not interested in adding another seven

1:07.4

figures of revenue, okay, scroll away, turn away. This isn't for you.

1:11.2

But if that has piqued your interest, let's dive in. So I want to give a little bit of context and

1:15.8

framework. I host a mastermind for seven figure founders. And part of the reason I am aggregating

1:21.4

this group of women together, it's primarily to focus on three main things. And these three

1:27.2

things have become pillars in my

1:28.9

business and in the iterations of my business. So I'm going to read a little bit from my website.

1:33.8

Number one, embrace the power of branding, high level marketing strategies, and creating systems

1:39.0

that scale. We are bringing people in who are really wanting to focus on those three pillars.

1:45.0

The power of branding, high-level marketing strategies, the St. You know, Mama's marketing strategy,

1:50.4

and systems that scale. So it was in that time that I started having and fielding a lot of

1:56.5

questions from the seven-figure entrepreneurs as they scale to eight. And they're like, great, Jasmine,

2:02.3

we also want to either scale our personal brands or really start leveraging our personal brands

...

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