How I Made $100K in My First Year With Just 1,000 Subscribers | EP #2

Find Your 1000

Scott Voelker

Email Marketing, Digital Product Creation, Entrepreneurship, Brand Building, Email List Building, Marketing, Blogging, Make Money Online, Business, Online Marketing, Online Business, Passive Income, Start A Business

4.8 • 1.1K Ratings

🗓️ 5 June 2026

⏱️ 26 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

How I Made $100,000 in Year One With Less Than 1,000 True Fans You don't need 100K subscribers to build a profitable business. 18 years ago, Scott had less than 1,000 YouTube subscribers. His photography business wasn't famous. But in the first year, he made $100K—and most of it came from a small product launch to his tiny, loyal audience. In this episode, he breaks down the exact story: how a photography course on CD sold $12,500 in 3 days, why subscriber count doesn't matter as much...

Transcript

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0:00.0	Hey, real quick, before we dive in, if you're trying to grow your YouTube channel and build an audience that actually pays you,
0:06.0	I want to invite you to a free live workshop I'm doing this Thursday. I'm going to show you exactly how we grew a brand new channel to over 39,000 subscribers
0:15.0	and generated over $165,000 from that audience. No fluff, no hype, just what actually worked.
0:23.6	Head on over to livevideo school.com forward slash workshop to grab your spot.
0:28.6	Okay, now let's get into today's episode.
0:31.5	In today's episode, I am going to share with you a story of my first 1,000 subscribers and how it earned me over
0:40.9	$100,000 in the first year. Now, I am going to travel back in time, but what I'm about to
0:49.4	share with you is still relevant today. It's actually probably even more relevant today.
0:56.0	Because, well, it's all about finding your true 1,000 fans, your core audience.
1:05.8	Now, it doesn't mean that you have a thousand subscribers on YouTube and all of a sudden
1:10.2	you found your thousand fans. No, that's not what I'm saying at all. What I am saying is over time,
1:16.4	as you build your audience, you're going to have people that become raving fans. Now, they're not
1:21.9	just going to become raving fans because they're a subscriber and they like your videos. You're going to
1:27.3	do this by showing up,
1:30.2	delivering value, and really not asking for anything in return. That's what I did over 18 years
1:37.7	ago and I've done for the last 18 years and has built all of the businesses that I've
1:42.7	started and ran since.
1:45.2	And that's one lesson that I really, really feel strongly about is that you can literally
1:51.3	do this in today's AI age, actually better now than ever because AI is on the rise
1:58.8	and now people want connection.
2:00.6	They want authenticity. They want authenticity.
2:02.4	They want to know they've been, they're being heard, all of those things.
	...

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