How I Built Resilience: Aishetu Dozie of Bossy Cosmetics

How I Built This with Guy Raz

Guy Raz | Wondery

Business

4.8 • 31.1K Ratings

🗓️ 8 October 2020

⏱️ 23 minutes

🔗️ Recording | iTunes | RSS

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Summary

Aishetu Dozie had a successful career in finance before she took a leap and launched Bossy, a makeup brand that has exploded in popularity over the past six months, despite the challenges of the pandemic. These conversations are excerpts from our How I Built Resilience series, where Guy talks online with founders and entrepreneurs about how they're navigating turbulent times.

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Transcript

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0:00.0	Hey, Prime members, you can listen to how I built this early and ad-free on Amazon Music.
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1:16.0	Hello everyone and welcome to how I built this resilience edition.
1:24.0	On these episodes, we talk with entrepreneurs and other business leaders about how they're dealing with the challenges of the pandemic and the global economic crisis.
1:33.0	And today we're going to hear from Isha Dozier, the founder of Bosse Cosmetics.
1:38.0	Isha's company is pretty young. It's only been around for about 19 months, and she describes Bosse Cosmetics as a female empowerment company masquerading as a makeup company.
1:49.0	And before Isha started it, she was an investment banker.
1:53.0	Tell me the story. I mean, you were in finance. I know you grew up in Cambridge, Massachusetts, and you studied a Cornell, and you were in finance for like two decades.
2:03.0	How did you make the move to start your own thing?
2:06.0	So it's interesting. If I sort of go back, it's important to mention, you know, I'm a first generation, American citizen.
2:13.0	My parents were, were our Nigerian, my father's passed away.
	...

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