show you the behind the scenes of how I just started a brand new business around one of my passions. We're going to go through the process of vetting the idea, creating the offer, the marketing strategy, and where we're currently at today with selling. And if you're an entrepreneur who likes to golf, then you're probably going to want to be a part of this. Now, if you're new to my channel, my name is Ryan Paneda. I have bought and sold over $100 million of real estate. I founded multiple eight-figure businesses and I've gotten over a billion views on social media. Whenever you're starting a business, the very first thing you need to do is have an idea. Now, there's many people who have great ideas and they think they're going to change the world and everyone's going to buy it, but they fail to do the number one thing

that every great business needs to do before ever launching.

And that is testing demand.

And so any idea you have,

you want to go present the idea to your potential customers

and ask them,

hey, does this solve a problem?

What would you pay for it?

Will you pay for it right now before I even create it?