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Marketing School - Digital Marketing and Online Marketing Tips

How Clickfunnels Built Their Way To $100M ARR | Ep. #710

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 11 July 2018

⏱️ 10 minutes

🧾️ Download transcript

Summary

In episode #710, Eric and Neil discuss how Clickfunnels earned their success. Tune in to hear how Clickfunnels beat the competition. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How Clickfunnels Built Their Way To $100M ARR [00:40] Clickfunnels is a SAS Product that is a monthly subscription service. [01:00] They claim you can use their product to do everything you need to build a site and promote it. [01:15] Leadpages and Infusionsoft are their direct competitors, who they have since surpassed. [01:45] They reached $100 Million ARR without raising capital. [02:10] Once you set up a funnel, it continues to work. [02:30] They not only sell the product, but also training to make sure you use it correctly. [03:20] If you Google Grant Cardone/Russell Brunson 10X, they sold a huge bundle that made them a lot of money. [04:30] Clickfunnels does a ton of webinars. [04:50] They also use affiliate marketing to grow their business. [05:25] They stand out from the pack because they are very generous with their commissions. [07:06] Russell Brunson is a creative marketer. [07:30] Clickfunnels doesn’t have salespeople or a marketing team and they still beat their competitors. [08:44] That’s all for today! [08:55] Tweet at Eric if you are interested in a software bundling offer. [09:10] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.5

with your instructors Neil Patel and Eric Sue.

0:19.4

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your paid speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a great way

0:49.7

to improve your load time.

0:51.3

Welcome to another episode of Marketing School.

0:55.0

I'm Eric Sue, and I'm Neil Patel, and today we're going to talk about how

0:58.6

click-funnels built their way to $100 million ARR, or annual recurring revenue. But first before we jump into it,

1:05.2

I'm going to talk about what Click Funnels actually is. So Click Funnels is a, we can call it a

1:10.3

SAS product, software as a service product. We pay monthly subscriptions. I think it starts at $95 or so. And then from there you are able to build landing pages, you're able to build one click up. So they just have a bunch of different options. can actually you know I think they have an email service provider actually built into it as well where their kind of pitch is that you can build everything you need you can fire your web designers, what developers, everything and just just have this kind of, we can call it a bundle too,

1:34.7

you can have everything built in one spot,

1:37.5

or you can call it a, not a workplace,

1:39.8

I'm struggling to come up with a word right now,

1:41.5

but you have it all in one okay and their

1:43.1

competitors are you have lead pages which is funded I think about 27 million bucks

1:47.6

more probably by now in fusion soft I think was 127 or so yeah those are their two direct competitors and he's very

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