How Clarity In Your Messaging Creates HUGE Momentum In Your Business with Lea Pickard
The Art of Online Business
Kwadwo [QUĀY.jo] Sampany-Kessie
4.8 • 828 Ratings
🗓️ 22 May 2019
⏱️ 61 minutes
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| 0:00.0 | Absolutely. I like to say my pain became my purpose. You know, I knew that I had something special |
| 0:07.6 | already before this had even happened to me. I knew that the approach that I take, because I'm an |
| 0:13.6 | anthropologist and not a lot of people in this space, study and have the ability to look around |
| 0:19.6 | the world and see what makes people the happiest and |
| 0:22.6 | the healthiest around the world, I already knew I had something special, but not until I went |
| 0:27.8 | through that pain, did I see that that was going to be my purpose and that I needed, if I could |
| 0:33.8 | help even one person avoid the darkness or to get out of that darkness, |
| 0:38.7 | that that was going to mean everything to me. |
| 0:42.1 | You're listening to an interview here with Leah Picard, who's one of my accelerator mastermind |
| 0:46.7 | students. |
| 0:47.7 | At a recent accelerator retreat that we had here in San Diego earlier this year, Leah had a |
| 0:52.9 | hot seat. |
| 0:53.7 | And during that hot seat, we witnessed a total mindset shift in her business. |
| 0:58.9 | Now, if you're not familiar with the term hot seat, this is where somebody gets up in front |
| 1:02.6 | of the group, you know, poses a problem or question that they have that they would like |
| 1:06.5 | the groups help on. |
| 1:07.4 | And then we as the group offer ideas and feedback and insight. And we just help |
| 1:12.7 | that person as a group. And as Leah puts it, she was drowning in information. She came up to |
| 1:19.3 | the front of the room, feeling super confused and out of alignment with connecting the dots |
| 1:25.1 | of her target audience, their pain points, and also how she's specifically helping them through her online program. |
| 1:31.6 | And you could tell that it felt super heavy to her. |
| 1:34.5 | And then by the time that she finished her hot seat, she was beaming. |
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