How Brat co-founder Rob Fishman is making TV for the internet's young women

Channels with Peter Kafka

Vox Media Podcast Network

Technology, Tv & Film, Business News, News

4.4 • 585 Ratings

🗓️ 28 March 2019

⏱️ 39 minutes

🔗️ Recording | iTunes | RSS

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Summary

Brat co-founder Rob Fishman talks with Recode's Peter Kafka about his LA-based digital video studio, which is making shows aimed at young women who might have once watched the CW or MTV. In this episode: What sets Brat apart from other online video startups; how the company makes money; how it pays the stars of it shows; Fishman's second startup, Niche, and the influencer economy; selling Niche to Twitter and what it was like inside the company; what he's learned from being a serial entrepreneur; and the long-term prospects of the digital media bundle. Thanks to Microsoft Azure for sponsoring this episode. Get started with a free account and 12 months of popular free services at Azure.com/trial today. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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1:44.8	Adjacent.
1:45.7	I grew up in the suburbs.
1:47.0	Scarsdale says on Wikipedia. Exactly.
1:47.6	I do all my Wikipedia research now. That's great. Very accurate, I'm sure. You're Don Hewitt's... Great nephew. Great nephew. Don Hewitt was... The executive producer of 60 Minutes. Okay, now I get that out of the way.
1:58.1	Because now every podcast guest I have on Wikipedia tells me
2:00.5	is related to someone famous.
2:02.1	Someone got somewhere somehow, right?
2:03.7	Rob Fishman, you're famous for your own exploits. I've been trying to pave my own path. Three-time entrepreneur? Yeah, this is my third company. Currently running. Brad. We'll talk about what Brad is. We'll talk about your last company. We'll talk about your first company. Talk about why you started making companies on your own.
2:18.4	Welcome.
2:19.1	Thank you for having me.
2:20.1	Excited to be here.
	...

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