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Radio Headspace

How ASMR Rewires the Brain for Calm, Sleep, and Stress Relief, with Dr. Craig Richard

Radio Headspace

Headspace Studios

Mental Health, Health & Fitness

4.62.4K Ratings

🗓️ 9 November 2025

⏱️ 25 minutes

🧾️ Download transcript

Summary

What actually happens in the brain during ASMR? In this episode, Rosie talks with Dr. Craig Richard, author of Brain Tingles and founder of ASMR University, about the soothing science behind ASMR, why some people experience it while others don’t, and how it could one day be used in therapeutic care. Listen to Dr. Craig Richard's Calm History podcast here. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

Hey friends, it's Dora here. Let's be real. Bedtime can feel like a constant battle.

0:09.5

The tantrums, the stalling, the screen fatigue, it's a lot. That's why we created Wiggle to Wind Down,

0:15.7

a brand new kid's sleep podcast from Headspace and Cocoa Mellon. Each episode helps your little one move,

0:23.9

breathe, and settle into a soothing bedtime story so they can relax and you can finally exhale.

0:31.7

Search for Wiggle to Wind Down wherever you get your podcast and make bedtime a little easier for everyone.

0:39.3

We did a brain scan study and we did find there are some specific regions of the brain,

0:44.7

which are very activated when someone's experiencing ASMR.

0:49.1

Hey everyone, it's Rosie here.

0:51.6

Welcome back to Radio Headspace.

0:55.8

So have you ever felt that strange tingling sensation when somebody whispers or when you hear the sound of pages turning? It's called

1:02.8

ASMR. And for millions of people, it's become a way to relax and fall asleep. But what's

1:09.3

actually happening in the brain when we experience

1:12.2

ASMR? To help answer that, I'm joined today by Dr. Craig Richard. He spent years studying the

1:19.2

science behind ASMR, and I have to say, it's fascinating. I really hope you enjoy this conversation.

1:27.3

Thank you, Dr. Richard, for being on Radio Headspace.

1:31.2

I'm so excited to have this conversation with you today.

1:34.4

If you don't mind sharing with us and our listeners who you are and what you do.

1:40.0

Craig Richard, I'm a professor of physiology at Shenandoah University in Virginia. I'm the founder of the website, ASMRUniversity.com. I wrote a book about ASMR called Brain Tinkles. And I'm host of the calming podcast Calm History.

1:57.8

Tell us how you got into this. What made you go into studying ASMR?

2:06.1

I can give you the exact year. It was in 2013. I was in my kitchen listening to a podcast,

2:13.3

and the episode in that podcast was about autonomous sensory meridian response.

2:19.7

And that sounded like something physiological, but I'm a physiologist, and I'd never

...

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