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The Story of a Brand

House of Lashes - From a $5,000 Loan to a Global Lash Revolution

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5145 Ratings

🗓️ 26 November 2024

⏱️ 66 minutes

🧾️ Download transcript

Summary

In today’s episode of The Story of a Brand Show, I had the honor of interviewing Jenn Chiba, Founder and CEO and visionary entrepreneur of House of Lashes, who turned her passion for beauty into a thriving business.


From her roots as the daughter of Vietnamese immigrants to building a globally recognized lash brand, Jenn’s journey is a testament to resilience, creativity, and the power of belief. Her dedication to creating high-quality, innovative products has set House of Lashes apart in the beauty industry.


Here are some highlights from our conversation:


* The Magic $5,000 Loan: How Jenn’s mother, a hardworking immigrant, believed in her vision and kickstarted her journey.


* Innovation as a Core Value: How Jenn revolutionized the lash industry with iconic styles and cruelty-free products.


* Empowering Women: The transformative power of lashes and how they build confidence and self-expression.


* Overcoming Challenges: Balancing entrepreneurship, motherhood, and personal growth while staying true to her mission.


* Building with Integrity: Why Jenn insists on quality, ethical sourcing, and listening to her loyal community.


Join us in listening to this inspiring episode as Jenn shares her journey of turning passion into purpose, proving that belief and hard work can create something truly iconic. 🎧


For more on House of Lashes, visit: https://houseoflashes.com/


If you enjoyed this episode, please leave  The Story of a Brand Showa rating and review. 


Plus, don’t forget to follow us on Apple and Spotify


Your support helps us bring you more content like this!


*


Today’s Sponsors:


Compass Rose Ventures - Advisor for CPG Brands: https://compassroseventures.com/contact/


Compass Rose Ventures can help your CPG brand Increase customer lifetime value, Expand into the US market, Create an omnipresent and omnichannel footprint, Optimize customer journeys, Build brand communities, and more. Visit the link above.  


Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story


Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.

Transcript

Click on a timestamp to play from that location

0:00.0

In today's episode of the story of a brand, I had the honor of interviewing Jen Chiba,

0:05.4

founder and CEO of House of Lashes. She's a visionary entrepreneur who turned her passion for

0:12.8

beauty into a thriving business. From her roots as the daughter of Vietnamese immigrants to

0:19.2

building a globally recognized lash brand,

0:21.6

Jen's journey is a testament to resilience, creativity, and the power of belief.

0:27.6

Her dedication to creating high quality, innovative products has set house of lashes apart in the beauty industry.

0:35.6

We went over so many different things such as how Jen's mother,

0:39.7

a hardworking immigrant, believed in her vision and kickstarted her journey by loaning her

0:45.9

$5,000. This story alone is worth to listen, and I'm telling you, you're going to be in tears

0:51.6

after you hear this. We also talk about how Jen revolutionized the Lash industry with iconic styles and cruelty-free

0:59.3

products.

1:00.8

We also talk about balancing entrepreneurship, motherhood, and personal growth while staying true

1:06.1

to her mission.

1:07.5

And then lastly, we talk about why she insists on quality, ethical sourcing, and listening to her loyal community.

1:14.9

So join me in listening to this inspiring episode as Jen shares her journey of turning passion into purpose,

1:21.6

proving that belief and hard work can create something truly iconic.

1:25.5

So grab a cup of coffee, sit back, and enjoy.

1:28.3

Hey everyone, this is Ramon Vela, and this is another episode of the story of a brand. Like always, we have an amazing

1:46.5

brand and founder that we're going to feature on today's show and I can't wait to dive in.

1:50.8

I already did a pre-interview with her and it was just really amazing. I can't, there's nothing

1:56.4

else I can I can say. Her story is inspirational. Her business is amazing and we're going to dive into it just in a second.

2:04.9

But before we do,

...

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