In today’s episode of The Story of a Brand Show, I speak with Karen Bonnici, the creative mind behind Dreamighty. 

Karen’s story is one of resilience, innovation, and boundless creativity. From making handcrafted gifts for her nieces and nephews to launching a patented, multifunctional blanket, Karen has combined her love for storytelling with her entrepreneurial spirit to create a brand that inspires confidence and imagination in both kids and adults.

Here are some highlights from our conversation:

* Turning Ideas into Impact: How a simple gift idea became a patented innovation loved by families everywhere.

* Overcoming Life’s Challenges: Karen shares her journey through personal hardships, including financial struggles, divorce, and a breast cancer diagnosis, and how Dreamighty became her beacon of hope.

* The Power of Licensing: Lessons learned from taking her product into national retail through strategic partnerships.

* Crafting a Multifunctional Favorite: The story behind Dreamighty’s unique blend of comfort and utility in a blanket.

* Empowering Through Storytelling: How Karen’s background as a professional storyteller fuels her mission to inspire others to dream big.

Join me, Ramon Vela, in listening to this heartfelt episode as Karen shares her journey of resilience, creativity, and unwavering determination to make a difference. 🎧

 

For more on Dreamighty's Official Site, visit: https://dreamighty.com/

Find them on Amazon.

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Today’s Sponsors:

Compass Rose Ventures - Advisor for CPG Brands: https://compassroseventures.com/contact/

Compass Rose Ventures can help your CPG brand increase customer lifetime value, Expand into the US market, Create an omnipresent and omnichannel footprint, Optimize customer journeys, Build brand communities, and more. Visit the link above. 

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SARAL is the all-in-one influencer platform that finds brand-aligned creators, automates outreach, and manages everything in one place. Try it risk-free with an extended 14-day trial, exclusively for The Story of a Brand Podcast listeners. Start today! Visit the link above.