🏒 “Hockey Fight” — Canada’s electric weapon. MrBeast’s chocolate surprise. Southwest’s Godfather fee.
The Best One Yet
Nick & Jack Studios
4.7 • 9.5K Ratings
🗓️ 12 March 2025
⏱️ 26 minutes
🧾️ Download transcript
Summary
The US stock market began dropping after losing to Canada in hockey… b/c the trade war is a hockey fight.
MrBeast’s business is worth $5B… but he makes more money on chocolate than content.
Southwest just killed its famous “Bags fly free”... and it reminds us of a lesson from The Godfather.
Plus, Trader Joe’s has the greatest art collection in America (and we can prove it)...
$LUV $AMZN $SPY
Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Costco’s Kirkland 🌭. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.
“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.
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Transcript
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| 0:00.0 | This is Nick. This is Jack. It's Wednesday, so Veech, Wednesday, March 12. And today's pod is the best one yet. This is a T-boy. The top three stories at the intersection of business and pop culture. |
| 0:13.6 | All right, the last two episodes, Jack, you revealed you're a Maxinista. And he told us, you only eat Costco Kirkland food. What are you going to read on this episode? |
| 0:22.6 | I know. I'm such a retail diva these days. Jack's a tar-shade girl. All right, three stories for today's show. What do we got on the project? |
| 0:29.8 | For our first story, Canada just hit the United States with a new thing. A 25% fee on Canadian electricity. Trade wars, they follow the same pattern as hockey |
| 0:40.0 | fights. When one side drops the gloves, the other side drops the gloves. For our second story, |
| 0:45.1 | we just got the financials on the business of Mr. Beast. It's actually a $5 billion company. |
| 0:50.5 | And the world's greatest creator surprisingly makes more money on candy than he does on |
| 0:55.4 | content. And our third and final story. Southwest Airlines just deleted its most beloved perk. |
| 1:01.7 | It's gone. No more free checked bags. Besties, can you put a price on love? Yes. Actually, yes, |
| 1:08.7 | you can. We calculated it. We actually calculated the price on lost love for this story, which is the worst kind of love. You don't want to lose that love. |
| 1:16.4 | But yeties, we're going to pivot back to love because the greatest art collection in the country isn't an art gallery at all. |
| 1:23.7 | No, the greatest art collection in the country is actually at Trader Joe's. Get this. According to the New York Times, |
| 1:31.1 | Trader Joe's grocery stores are America's best art galleries. Jack, you're going to have to |
| 1:36.0 | sprinkle on more context for us, please. The art critic Julie Averbach just published a book, |
| 1:41.3 | The Art of Trader Joe's. She also wrote her thesis at Yale on the Trader Joe's art style. |
| 1:47.0 | That's right. She's an Ivy League trained Trader Joe's enthusiast. You like the Renaissance painters? |
| 1:52.6 | Nah, I really like the Trader Joe's chalkboard us. Why is she so into T.J's? Because Trader Joe's |
| 1:57.7 | actually fills each location with unique and locally relevant art. Jack, let's just look at the East Village, Trader Joe's actually fills each location with unique and locally relevant art. |
| 2:02.1 | Jack, let's just look at the East Village Trader Joe's back in New York City. |
| 2:05.2 | It's the busiest Trader Joe's in the country. |
| 2:07.4 | We live two blocks away. |
| 2:08.9 | We shopped there all the time. |
... |
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