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The Hair Game

HIGHLIGHTS • How to Keep Your Social Media Flame Burning w/ Matt Beck

The Hair Game

Salon Republic

Business, Arts, Fashion & Beauty

4.6570 Ratings

🗓️ 18 March 2024

⏱️ 18 minutes

🧾️ Download transcript

Summary

These are clips highlighting some of the topics discussed in the full episode! Check it out if you want a bite-sized version of the full episode.

We are back this week with Matt Beck of @freesaloneducation to go deep on his strategies regarding what social platforms he chooses to spend his time & energy. We also get into the topic of balancing your passions with financial responsibilites, as well as your work and personal life. 

This Week's Topics:

• His success repurposing content on FB 

• What social platforms he puts effort into 

• His setup and how he creates his videos 

• Finding his sense of community again 

• Passion vs. Not liking what you do 

• Future of his content creation 

• Hair horror story

Video versions of our episodes are on our YouTube channel for you to watch! Subscribe to our channel The Hair Game on YouTube and check out 'The Hair Game Podcast' playlist.

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Each rating & review helps us reach more and more of your fellow hair loves, and our goal is to help as many hairdressers as we can find success. Thanks in advance! 

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Transcript

Click on a timestamp to play from that location

0:00.0

These are the highlights of the full episode.

0:08.5

Hey everybody, Donovan here, producer of the Hair Game podcast.

0:12.4

We are getting lots of great suggestions on who to reach out to and bring on the show,

0:17.2

so keep them coming.

0:18.8

If there's someone you think that we should bring on the show that we

0:21.2

haven't, shoot us a DM at the Hair Game podcast. Let us know who they are, and we will reach out to

0:27.2

them. Also, we have a new Salon Republic location opening this summer in West Hollywood on Santa Monica

0:33.6

Boulevard. People are reserving their studios now, so go to Salonrepublic.com,

0:38.7

book a virtual tour so you can get first dibs on your new space.

0:42.9

All right, now on to our continued conversation with Matt Beck.

0:48.4

One of the things that you did was you started reusing old educational videos and posting

0:54.0

them on Facebook Facebook and they started

0:56.6

getting millions of views. That was the last thing that that's kind of where we left off.

1:02.1

And that was kind of surprising to me because, and maybe to the listeners, because Facebook

1:06.7

is like, wait, Facebook, Facebook owns Instagram. Facebook isn't actually a platform anymore, is it?

1:13.5

But apparently, you started doing that. So explain that. Was that a surprise? Well, what's going to be a

1:20.1

surprise is Facebook is my number one focus still. Right now. Yeah. Amazing. I know i think people it's so funny to me like

1:31.4

people just don't um i think instagram became such a trend that um people just you know

1:39.1

wrote it and they're still riding it and you know ticot kind of or they're or they're all in on TikTok but there's

1:46.0

so many other platforms out there and when everybody's attention seems to be on one then there's

1:53.7

other ones and the other ones are trying to compete right so I always looked at it like um when

2:00.0

everybody jumped off of Facebook, not everybody did,

...

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