HIGHLIGHTS • Finding (and Attracting) Your Dream Clientele w/ Summer Labayen
The Hair Game
Salon Republic
4.6 • 570 Ratings
🗓️ 30 October 2023
⏱️ 12 minutes
🧾️ Download transcript
Summary
These are clips highlighting some of the topics discussed in the full episode! Check it out if you want a bite-sized version of the full episode.
Are you actively trying to build your dream book or just hoping it will happen?
Early in her career, Independent Educator and member of the BTC team @manely.summer focused on shaping her clientele and services she offered. She now is able to choose the clients she wants and only do the services she likes!
We discuss a wealth of topics with Summer including clientele, blonding, and tips for taking great pictures of your clients!
This Week's Topics:
• Starting as an assistant to learn
• Time spent building her dream book
• The importance of variety and changing it up
• Client behavior: what she is noticing
• Her stance on bond builders
• Major mistakes in blonding
• Tips for taking great pictures of your clients
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | You're listening to the highlights of the full episode. |
| 0:08.4 | Hey everybody, Donovan here, producer of the Hair Game podcast. |
| 0:12.5 | Salon Republic, Emeryville in the Bay Area, California is opening soon. |
| 0:18.0 | So go ahead and go to the Salon Republic Instagram or the Hair Game podcast Instagram. |
| 0:23.2 | Click our link in bio and get more info about that and book a tour. You can book an in-person |
| 0:28.6 | tour, go see the space. It's getting built going up quickly. Or you can do a virtual tour still. |
| 0:33.7 | So you can just do that from the comfort of your own home. |
| 0:41.9 | Also, make sure that you are checking out the video versions of our episodes. |
| 0:46.8 | If you want to see what our guests look like and see what color Eric Taylor's hair is, |
| 0:49.1 | you can check that out on our YouTube channel. |
| 0:50.1 | Check those out. |
| 0:52.0 | The video versions are there for you to watch. |
| 0:59.4 | Subscribe to our channel, also the Hair Game on YouTube, check out the Hair Game podcast playlist. All right, now on to the episode with Summer Libyan. Okay, so I know we're going backaways, but do you remember how you |
| 1:07.1 | got your clients back then? And if I'm doing the math right, this is probably pre- |
| 1:13.8 | Instagram still. Is that right? Yes. Clients, we would pass out cards. I, so I worked close to |
| 1:25.9 | San Diego State. And so one of the front desk girls was a sorority girl. And a lot of my clients came from that. I offered, you know, during rush week, they all want to get their hair done. So I was like, get your color done. I'll give you a free cut. And so from there, like, built that clientele because sorority girls are constantly getting their hair done, especially |
| 1:46.4 | college girls with mommy and daddy's money. |
| 1:49.5 | So it's awesome. |
| 1:51.0 | And then world of mouth. |
| 1:52.7 | So that's like, that was kind of all we did. |
| 1:57.5 | It's like pass out your cards. |
| 1:59.5 | If we were out and somebody was like, I love your hair. |
... |
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