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The Hair Game

HIGHLIGHTS • Balancing Your Prices & Client Loyalty w/ Antony Whitaker

The Hair Game

Salon Republic

Business, Arts, Fashion & Beauty

4.6570 Ratings

🗓️ 5 February 2024

⏱️ 10 minutes

🧾️ Download transcript

Summary

These are clips highlighting some of the topics discussed in the full episode! Check it out if you want a bite-sized version of the full episode.

Salon Coach Antony Whitaker of @growmysalonbusiness has TONS of knowledge to help you with your business, and he joins us again to share some insight into our industry. Antony emphasizes the importance of providing great service and shares tips on managing money. We also discuss the factors to consider when determining your pricing.

This Week's Topics: 

• The Impact of COVID-19 on the Salon Industry 

• Providing Great Service to Fill Empty Appointments 

• Managing Money and Pricing Services 

• Factors to Consider in Pricing 

• Managing Price Points and Loyalty 

• The Importance of Online Booking Platforms 

• Choosing the Right Booking App 

• Customization and Target Market 

Also check out Antony's podcast 'Grow My Salon Business'! 

Video versions of our episodes are on our YouTube channel for you to watch! Subscribe to our channel The Hair Game on YouTube and check out 'The Hair Game Podcast' playlist.

Android users, you can leave us a rating on Spotify. You can find the rating option underneath the podcast's description. Apple users can leave a rating & review on the Apple podcasts app or iTunes! 

Each rating & review helps us reach more and more of your fellow hair loves, and our goal is to help as many hairdressers as we can find success. Thanks in advance! 

FOLLOW US

http://www.instagram.com/thehairgamepodcast

http://www.instagram.com/salonrepublic

http://www.instagram.com/loveerictaylor

Transcript

Click on a timestamp to play from that location

0:00.0

Coming up are the highlights of the full episode.

0:08.8

Hey, listener, I'm Eric Taylor.

0:11.2

Some of you out there DM us from time to time with suggestions on who we should bring onto the show as guests.

0:18.6

We love this.

0:20.0

And I've never said anything about it, but I'm saying it now.

0:22.3

If there's somebody that you would like us to interview on the podcast, shoot us a DM at the

0:27.7

Hair Game podcast Instagram account and let us know who they are.

0:31.6

Video versions of the episodes are on our YouTube channel for you to watch.

0:35.6

Subscribe to the channel, the hair game on YouTube,

0:39.0

and check out the Hair Game podcast playlist. Now to my conversation with Antony Whitaker.

0:46.3

And so let's go to my first question. What do you think? I mean, you talk to a lot of hair

0:51.3

dressers, you talk to a lot of salon owners, and what are you seeing out there?

0:56.1

Well, I mean, I do, I have a lot of online contact in different countries with, you know, different salon owners.

1:03.7

And it's not the same picture everywhere, but if you had to make a sort of a generalized statement, you would say that the consumer is being cautious

1:12.6

that the economy is a little bit unpredictable. Inflation, you know, had a big impact on the industry.

1:22.6

COVID had a big impact on the industry, the rise in cost of living, had a big impact on the industry,

1:28.7

no matter where you are in the world. But I think in some countries that impact was greater

1:33.5

than others. And even within countries, in some states, you would see that that impact is greater

1:39.4

than others. I think generally speaking, the industries bounce back, but I think there's a lot of cautious optimism

1:47.8

because the world is a very volatile place at the moment.

1:52.6

You know, you only have to turn on the news if you're that way inclined to sort of very quickly want to turn it off

1:57.9

because you really don't know what sort of climate you know economically

...

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