Here's What Donald Trump Can Teach You About Social Media | Ep. #656

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Marketing, Careers, Business

4.6 • 1.4K Ratings

🗓️ 18 May 2018

⏱️ 6 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #656, Eric and Neil discuss why Trump has such an effective social media strategy. Tune in to hear how and why you should use his so-called technique. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Here's What Donald Trump Can Teach You About Social Media [00:35] Every time Trump tweets about Amazon, the stock value goes down (however, it always bounces back). [01:02] The reason his tweets are effective is that he is “super emotional”. [01:18] Whether you agree or disagree with him, his messages are always emotional. [01:54] When you get emotional with your tweets, your followers are more likely to engage (with hate or love). [02:30] He is a “master marketer”. [02:47] He knows how to manipulate the media and continues to use his platform to his advantage. [03:06] He apparently has a strong brand. [03:25] It’s a game to him and he knows how to play it. [03:40] Take time to reach out to people and find out who your most loyal followers are; find out what they want to hear from you. [04:32] Make sure you convey emotion and make sure it appeals to your most loyal followers. [04:52] That’s it for today! [04:56] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school
0:14.5	with your instructors Neil Patel and Eric Sue.
0:19.4	All right guys before we start we got a special message from our sponsor.
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0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
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0:49.3	great way to improve your low time.
0:52.3	Welcome to another episode of Marketing School.
0:55.0	I'm Eric Sue, and I'm Neil Patel, and today we are going to talk about what Donald
0:59.8	Trump can teach you about social media.
1:02.7	So, Neil, have you ever noticed that when Donald Trump
1:06.1	tweets about Amazon, every time he says things like,
1:09.3	oh, they don't pay the Postal Service,
1:11.7	their fair share of revenue, you know, they should be charged more,
1:15.2	whatever he says, what happens to Amazon's price?
1:18.4	It goes down.
1:19.4	Yeah, and it recovers really fast, but it always goes down. Now granted he's a president of the
1:24.0	United States so when he tweets he's able to do this when you tweet you're
	...

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