Here's How Starbucks Is Embracing NFTs #2243

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 9 October 2022

⏱️ 7 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #2243, we talk about how Starbucks is embracing NFTs! From new loyalty rewards and increased opportunities for creative marketing, there are a lot of lessons to be learned from Starbucks' recent moves. Tune in to find out what we expect the company to gain from entering the world of NFTs. TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: Here's How Starbucks Is Embracing NFTs. [00:39] Updates on Starbucks' recent partnership with Polygon. [00:52] Thoughts on why Starbucks is taking these steps right now. [01:52] The example that Starbucks is setting for embracing new tech. [02:55] Some of the exciting avenues that are emerging from this partnership. [04:16] That’s it for today! [04:21] Go to https://www.marketingschool.io for more resources. Links Mentioned in Today’s Episode: Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Starbucks Polygon Jeff Bezos Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. "The NFT World is getting more competitive everyday, and you don't want to get left behind! Learn how to grow your NFT project: www.youtube.com/c/LevelingUpOfficial" Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips
0:06.4	and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.4	Let's start leveling up your marketing knowledge with your instructors, Neil Patel, and Eric
0:16.8	Sue.
0:18.1	We got a special message from our sponsor.
0:22.8	If you want to rank higher on Google, you got to look at your paid speed time.
0:27.3	The faster your website loads, the better off you are.
0:30.1	With Google's Corvital update, that makes it super, super important to optimize your
0:34.1	site for low time.
0:36.3	And one easy way to do it is use the host that Eric and I use, DreamHouse.
0:40.8	So just go to DreamHouse or Google it, find it, check it out, and it's a great way to
0:45.7	improve your low time.
0:47.5	All right.
0:48.5	So I wanted to take a second to tell you about my ad agency, Single grain.
0:53.2	So the cool thing about Single grain is that we do a whole host of things, paid media
0:57.1	SEO conversion rate optimization.
0:59.8	And we are offering a free marketing plan.
1:02.6	So if you just Google Single grain marketing plan, you will be able to find it.
1:08.8	And you can just register for a free marketing plan and our team will get back to you.
1:12.4	All right.
1:13.4	Guys, before we start, we got a special message from our sponsor.
1:17.6	If you want to rank higher on Google, you got to look at your paid speed time.
	...

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