Hello, everybody, and welcome to another episode of the serious sellers podcast by Helium 10.

I'm your host, Bradley Sutton.

This is the show that is our Helium 10 weekly buzz, where we give you news updates of what's going on,

Amazon and Walmart and e-commerce space.

We give you training tips of the week and also interviews that help give

you serious strategies for serious sellers of any level in the e-commerce world. Let's see what's

buzzing this week. All right, we have a lot of news articles. First of all, we're going to catch up.

You know, last week we had an extra bonus episode so we didn't have the buzz. So we're going to

talk about some new updates in Walmart advertising or actually Amazon advertising. And then also we're going to have updates on Walmart.

There will be updates on even Amazon getting into the NFT space and also some updates on Amazon,

Belgium, for those of you selling in Europe. We've got an interview with somebody who talks about, you know, kind of like what you're supposed to be doing after your sale. All right? Sometimes we think that the journey ends, you know, after you sell a product on Amazon, no, you know, this person has a little bit different opinion and it's got a lot of experience to talk about why. And we've got a training tip of the week to help you get a little kickback from Amazon if you're promoting your products elsewhere.

So let's go ahead and hop right into the news.

The first article is actually coming directly from Amazon Seller Central.

And this is for those of you who do custom products.

All right now, you know, perhaps you're not selling custom products like me.

And you didn't even realize this.

But did you guys know that if you were using Amazon custom, you know, that's where you can, like, print their name and things on, you know, your packages, that customers were actually could still get returns?

Like, I didn't even realize that, you know.

Those of you who do sell Amazon custom, you're probably overjoyed at this.

But it says starting February 15th, custom and personalized product purchase on Amazon will no longer be eligible for returns.

All right.

So if you are offering some kind of customization, you're not going to have to worry anymore about, you know, customers being able to ask for return.

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