1,800 customers paying on average 7 grand a year. I mean, what that puts you at like 13 million

in MR or something like that? Yeah, exactly. 13 million. Right around. That's amazing.

You are listening to conversations with Nathan Latka, where I sit down and interview the top

SaaS founders, like Eric Wan from Zoom. If you'd like to subscribe, go to gitlatka.com.

We've published thousands of these interviews, and if you want to sort through them quickly

by revenue or churn, cack, valuation, or other metrics, the easiest way to do that

is to go to getlatka.com and use our filtering tool. It's like a big Excel sheet for all

of these podcast interviews. Check it out right now at getlatka.com. Hey folks, my guest today is Daniel

Wickberg. He is leading a team called Upsails. I had the privilege to spend some time with him back

in Barcelona at Sastor. He put on a great event. Something special is happening in up sales because

they were totally packed.

The rooftop was really crowded.

Their tools is a niche CRM and sales development tool for SaaS companies, again, called upsales.com.

Daniel, you ready to take us to the top?

Yeah, let's do it.

All right.

So, I guess describe one of your customers today and what they're paying you for.

So, I mean, we started out as a typical CRM almost 20 years ago.

And then we did a pivot a few years ago to start focusing more on recurring revenue businesses like ourselves.

So today we're targeting SaaS companies and other companies that has some kind of recurring revenue

to help them manage recurring revenue.

It's a CRM with built-in subscription and ARR analytics and stuff like that.

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