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Your Brand Amplified

Greener Reads: Georgia Lininger on Sustainable Publishing Strategies for Lasting Change

Your Brand Amplified

Bleav + Anika Jackson

Management, Entrepreneur, Public Relations, Entrepreneurship, Small Business, Marketing, Marketing Trends, Business Trends, Ai, Women-owned, Business, Sales Strategy, Artificial Intelligence, Sales, Social Media, Branding, Podcast, Communications

5.0132 Ratings

🗓️ 24 November 2025

⏱️ 47 minutes

🧾️ Download transcript

Summary

Beyond her environmental ethos, Georgia Lininger's approach to publishing embraces inclusivity and diversity, offering opportunities to authors from all walks of life. She values authentic storytelling and refuses to impose rigid genre restrictions, championing unique voices and narratives that might otherwise be stifled in a more conventional environment. This focus on diversity of thought and experience is underscored by her own background as an educator of English language learners and her drive to publish bilingual texts, aiming to spark curiosity and embrace multiculturalism among young readers.

Transcript

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0:00.0

I think our insecurities hold us back in so many ways.

0:04.0

And so I think for so many people, it's get it down on paper and then don't be afraid to show it to someone.

0:09.7

And don't be afraid of feedback.

0:13.1

And don't let that feedback stop you.

0:15.7

Because if you really think that you have a story, then advice or editing or feedback I feel like is like a Pollock

0:24.5

and that you can kind of walk through and you can pick and choose what you like and you can

0:30.8

smile and walk right on past the rest.

0:34.4

Step into the world of success with your brand amplified, the ultimate podcast designed to

0:40.1

unravel the intricacies of thriving businesses.

0:43.0

I'm your host, Onika Jackson, and I'm on a mission to uncover the stories, strategies,

0:48.5

and secrets that have propelled entrepreneurs and business leaders to success.

1:02.4

Georgia Lininger. I love your background. If anybody is watching this episode instead of just listening to it, plethora of books. I have the same thing, not in the room I'm in right now,

1:08.8

but I love books and my daughter loves books and just

1:12.5

it's so important to have the printed word. I do read. We read on our devices, but there's

1:19.2

nothing like holding a good book. And you've made that part of your mission. Yes. Absolutely.

1:30.3

Yeah. And it's funny. Every time I do interviews, I think about,

1:35.3

you know how some people kind of will put the fake background or do kind of the fake thing. And I just, I just feel like that's just not, that's not me. My office is chaotic. My bookshelf is a mess.

1:42.6

I try to organize it like by kind of theme and

1:45.9

genre and my favorite authors and all that stuff. But it's just, it's, you know, a collection

1:51.7

of several decades of favorites. And it's just, yeah, absolutely. So absolutely, books. I love

1:58.9

books. So, yeah. Well, and I often do try to use a fake background just because, see, my dog is standing in the background.

2:07.8

So sometimes she wants to play a surprise visit. So and your company is Salas publishing? Yes. Mm-hmm.

...

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