This is the show where I bring it the best tips, tactics, and strategies for using paid traffic

to grow your business on autopilot.

You also hear what's working and not working right now from the top minds and online marketing

so that you can get more leads and sales every day without having to empty

your wallet in the process. All right, let's jump into it.

Hey, hey, what's up, everybody? Rick Bull already here. Welcome back to the Art of Paid Traffic

Podcast. As I go on, my friends, thank you so much for tuning into today's episode. This is episode

number 97, and today we're going to geek out a bit on a bit of a more advanced topic, and that is

Google Tag Manager. Now, if you don't know what Google Tag Manager is, sit tight. We will be diving

into it today and talking all about it. And joining me to share how he uses

Google Tag Manager and his business is my good friend Deacon Bradley from funnel owl.com. Deacon specializes

in helping entrepreneurs create systems in their business that bring in leads and sales.

He's also a super smart dude when it comes to Facebook ads, and he's one of the

very few people who I'm willing to refer other people to for Facebook ads. And today we're

going to be talking about what Google Tag Manager is, what the benefits are, who might want to be

using Google Tag Manager, things that need to be looking out for when starting

with Google Tag Manager. We'll get into the nitty-gritty a bit about how to use Google Tag Manager

triggers and a whole lot more today. You can see we're going to geek out a little bit on this

a little bit of a more advanced topic. But if you are just starting out not to worry,

maybe if you're not necessarily needing Google Tag Manager at this point, this is going to be a

really helpful episode for you because you'll know sort of what's down the road for you,

what type of free resources are available to make things easier for you when you are ready

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