Google search remedies loom 8/21/25
TechCheck
CNBC
4.5 • 66 Ratings
🗓️ 21 August 2025
⏱️ 5 minutes
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| 0:00.0 | Remedies in the Google search antitrust trial expected any day now and could spell the end of Google's exclusivity deal with Apple. |
| 0:09.2 | For today's tech check, Mackenzie Segalos explains why that might actually be a silver lining for Google. |
| 0:14.5 | Morning Mac. |
| 0:15.5 | Hey, good morning, Carl. |
| 0:17.5 | So Google has been paying over $26 billion a year to secure those default statuses on phones and browsers, but with the court ruling looming, that spend could soon be banned, a shift that some experts say could ultimately benefit the company. |
| 0:31.9 | I spoke to competition economists, including a former FTC chair, and their view is its search functions as a natural monopoly, |
| 0:39.1 | a utility that's more like water, rewarding scale as people stick with what works. |
| 0:44.1 | And that's why Google's market share is barely budged in Europe, even after regulators forced |
| 0:48.5 | users to pick their own default. |
| 0:51.1 | Apple made the same point in court. |
| 0:52.9 | Its lead negotiator on the Google contract |
| 0:54.8 | testified that there was no price that Microsoft could offer to make the switch to Bing |
| 0:59.1 | because Google delivered the better user experience and monetization engine. Now, these deals |
| 1:04.1 | began back in 2003. That was well before the iPhone or Chrome when Firefox had 30% of |
| 1:10.7 | the browser market and no one had |
| 1:12.3 | one search. |
| 1:13.7 | But even after Microsoft poured $100 billion into Bing, it still hasn't come close. |
| 1:19.3 | And that's why legal experts say that these payments are no longer about driving demand, |
| 1:23.6 | their innovation insurance meant to freeze the market and fend off future threats. |
| 1:28.3 | And now the bigger threat is coming from generative AI. |
| 1:31.1 | And that's why Wall Street sees upside if Google stops spending nearly a quarter of its operating income on default deals |
| 1:37.7 | and redirects that cash into Gemini. |
... |
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