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One, three.

The From Wondry, I'm David Brown, and this is Business Wars Daily for this Monday, January 21st.

If last year was the year ad agencies began asking what role advocacy should play in brand marketing, well, this is the year that companies start jumping in

whole hog. So goes Gillette, the Proctor and Gamble shaving giant, with its new ad campaign,

the best a man can be.

The 90-second message addresses a question at the top of our national conversation.

What exactly should masculinity look like?

Gillette's answer is unflinching, that men must support the Me Too movement,

and that bullying and sexual harassment have no place in our culture.

We believe in the best in men.

Men need to hold other men accountable.

...