Getting into business: Starting out

Business Daily

BBC

News, Business

4.4 • 796 Ratings

🗓️ 8 February 2023

⏱️ 18 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Starting a business is never easy, but in the last few years there’s been more than usual to deal with. Many would assume it's not been a great time to start trading but we speak to three business owners who did just that.

Tina Kayoma is the co-founder of Project of Japan in Kyoto. A business that sells products made by Japanese crafts people across the world. She opened her first shop last year.

Maria Jose Hernadez is in Switzerland where she runs a confectionary business called El Caramelo and Lisa Nielson is in Ghana where she runs Tiny Reusers, a business that sells second hand baby items.

They come together in this episode to explain what it's been like setting up a business where they live. They also discuss the good and bad moments they've had and give their tips for anyone else looking to start a business.

Producer/presenter: Hannah Mullane

(Image: Tina Kayoma, Maria Jose Hernadez and Lisa Nielson, with kind permission)

Transcript

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0:00.0	When you meet someone online, can you trust they are who they say they are?
0:04.7	I keep thinking so much about you.
0:07.1	She's so stunning.
0:08.4	It's all well planned.
0:10.8	Love Janessa is the True Crime podcast from the BBC World Service and CBC podcasts,
0:16.8	exploring the world of online romance scams.
0:19.8	And it's available now.
0:21.2	Find it wherever you found this podcast.
0:25.7	Hello and welcome to Business Daily and the latest episode of our Getting Into Business
0:30.9	series.
0:32.4	Today's episode couldn't be more about getting into business if it tried, as it's all about starting out.
0:41.3	There's so many things to consider at the beginning, the investment, the marketing, a business
0:46.8	plan, and the constant question swirling around in your head, will anyone really be interested
0:52.5	in the business I'm about to set up? Not to
0:55.5	mention the world economy, which hasn't exactly been having the best time of it.
1:02.9	In Africa, Ghana is one of the most expensive countries to live in. In Japan, shoppers have
1:07.2	been used to decades of stable or falling prices. So when inflation finally hit,
1:12.4	it came as a huge shock. Gas prices on average start to tick up, all coming with punishing
1:18.4	interest rate hikes. That all sounds really heavy, but I promise you it's about to get better.
1:23.9	We're about to hear from three business owners. All of them have started their businesses
1:28.7	since the pandemic. They've all seen the doom and gloom in the news and said, no way is that
1:34.4	stopping me. I'm going to do it anyway. They run businesses in Ghana, Japan and Switzerland.
	...

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