You're listening to Podcasting Made Simple.

Have you experienced that awkward moment? I think we all have as podcast hosts. We have who we think

is the perfect guest. We've done our research. We know our stuff. We send them the questions

ahead of time. And we think everything is absolutely perfect. But then it happens. You ask them a

question and they answer in one or two words, short phrases, snappy and straight to the point.

You're waiting for the stories, you're waiting for the analogies, for the metaphors, for all the

wonderful insights, and all you get is one or two word answers

and silence. It is so awkward. You have no idea what to do, but you know that if you were the

listener on the other side, you would be looking for another podcast to listen to. You would be

thinking, what on earth I thought this was going to be a very value-filled,

wonderful, entertaining interview, and yet all I hear is awkward silences.

Hi, I'm Marcy Amaro. I am a self-leadership coach and a communication expert and a podcast host of

Sincerely Speaking. And what I would love to share with you today

is the difference between the art and the science of interviewing. And we're going to focus on the

art of interviewing because ultimately what we really want to do is serve our audiences at a higher

level, right? We want to make sure that our audiences are engaged, entertained, and educated,

while at the same time we are building a brand and we are creating an impact and we are letting

ourselves and our guests be known. So we want this experience of interviewing someone,

interviewing an expert, to be something that edifies both them and us that elevates the audience's

awareness, knowledge, understanding of the topic at hand, and that it's an overall wonderful

experience for everybody involved. So in order to do that, in order to elevate our interviews

to the next level, we need to separate the science from the

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