Get Your Audience to Take Action with Noah Kagan
The Speaker Lab Podcast
The Speaker Lab
4.8 • 575 Ratings
🗓️ 30 May 2017
⏱️ 40 minutes
🧾️ Download transcript
Summary
Have you ever listened to someone's speech and immediately taken action as a result? It's rare for a speaker to do this for their audience, and yet it's critical to making a lasting impact.
One of the best in the world at this is Noah Kagan. He's here on episode 135 of The Speaker Lab to share how he crafts his speeches so his audience has results during his talk.
If you've lived in a cave and don't know Noah, he is the creator of AppSumo and SumoMe. AppSumo is Groupon for geeks and SumoMe is an 8-figure business that provides tools to grow your online traffic. His career began with Intel, Microsoft and Mint; he was also one of the first employees at Facebook!
On this edition of The Speaker Lab we also discuss ways he learns from the best, how he decides what to talk about and the importance of content creation. Join us as we dig into that and more on today's The Speaker Lab!
THE FINER DETAILS OF THIS SHOW:
- What can you learn from the first time Noah and I hung out?
- The two impactful things people respond to in a speech.
- What is true of the best speakers in the world?
- Why he engages his audience and includes them in his speeches.
- How does he determine the ideal actions he wants his audience to take?
- Which types of stories are critical to memorable speeches?
- How important is it to put out content on a regular basis?
- What does he do when he's discouraged?
- And so much more!
EPISODE RESOURCES
- Noah Kagan's website
- Noah Kagan's podcast
- Noah Kagan on YouTube
- Noah Kagan Twitter
- SumoMe website
- AppSumo website
- 7 Proven Steps to Finding And Booking Paid Speaking Engagements
- Get Free Speaker Resources
- Book a Call with The Speaker Lab
- Calculate Your Speaking Fee
- Join The Speaker Lab Community on Facebook
- Subscribe on Apple Podcasts
- Subscribe on Spotify
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Transcript
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| 0:00.0 | Hey, Fran, Graham Baldwin here. |
| 0:01.4 | Hey, what if I told you that there was a single marketing asset that you could use to book tens of thousands of dollars in paid speaking gigs before you even have a website? |
| 0:10.2 | Well, that tool exists. |
| 0:11.4 | And Dan Irvin, one of the speakers on our team, used it to book over $36,000 in speaking gigs without a fancy website or any social media presence. |
| 0:19.6 | Even better, we're going to teach you exactly how |
| 0:22.1 | to create that tool for your speaking business in under an hour. For a limited time, we're going to |
| 0:26.9 | be offering a free live training on how to build and use this marketing asset to start booking |
| 0:31.9 | paid gigs in just a few weeks. If you want to hear more, go to thespeakalab.com slash marketing. |
| 0:38.5 | That's what you got to do is go to the speakelab.com slash marketing and we'll see you there. |
| 0:48.0 | Hey, what's on? My friend, Grant Baldwin here. Welcome back to the speaker lab podcast. Today, |
| 0:52.0 | we're talking with my good buddy, Noah Kagan, and Noah is a guy |
| 0:55.0 | that has been around the entrepreneurial space for quite some time. He does a little bit of speaking |
| 0:58.9 | as well. But he is someone who's actually one of the first employees at Facebook. He worked at |
| 1:03.2 | Mint. He's built some successful businesses. If you use App Sumo, ever use Sumo Me, Noah's the |
| 1:09.9 | lovely dude behind that. So in today's conversation, |
| 1:12.7 | it's a wide ranging and fun conversation. Noah is just a, a fun guy to be around. And so I think |
| 1:18.1 | you're going to enjoy this. But we talk about how speaking has evolved in his own business and |
| 1:22.6 | career. We talk about how he learns from the best, both in speaking and entrepreneurship and then just |
| 1:27.9 | in life in general. We talk about how he's determined what to speak about. We talk about how |
| 1:32.3 | important it is to use content marketing and content creation for online brands. And we also |
| 1:38.2 | talk about how he gets audiences to take action. Noah is one of the best people I know about |
| 1:43.7 | getting an audience, either in a speaking |
... |
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