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SaaS Interviews with CEOs, Startups, Founders

Genius SaaS Pricing Page Generated $3m in Revenue Last Year

SaaS Interviews with CEOs, Startups, Founders

Nathan Latka

Ceo, Entrepreneurs, Founders, Software, Business, Entrepreneurship, Saas, Startups

4.6683 Ratings

🗓️ 4 April 2024

⏱️ 16 minutes

🧾️ Download transcript

Summary

They hit $3m ARR fast using MTU tiers on their pricing page. Raised $7m in 2023 at a $35m post money valuation and are burning $30k per month today. Focus is profitability before Q2 2025, will they hit it?

Transcript

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0:00.0

You are listening to conversations with Nathan Latka, where I sit down and interview the top SaaS founders, like Eric Wan from Zoom.

0:13.5

If you'd like to subscribe, go to getlatka.com. We've published thousands of these interviews, and if you want to sort through them quickly by revenue or churn, cac, valuation, or other metrics, the easiest way to do that is to go to gitlatka.com and use our filtering tool.

0:29.6

It's like a big Excel sheet for all of these podcast interviews. Check it out right now at gitLatka.com.

0:38.3

DreamData.io.com launched many years ago, broke $3 million run right today up from $1.5 million

0:45.5

just a year ago. They also, beginning of last year, closed a $7 million series A round.

0:50.1

Company and employees still own about 50% of the company. They're burning about 30 grand

0:53.3

a month right now, but plenty of runway.

0:55.0

They've hired a team of 45.

0:56.0

They're hiring ahead of revenue, obviously trying to grow into that revenue figure and their

1:00.0

cost structure over the next 12 to 18 months, hoping to double a 3 million run right today,

1:04.0

up to 6 million by the end of the year as they compete.

1:07.0

And the B2B marketing, SaaS, and most importantly, we're just organizing your data in the

1:11.2

marketing org space with a complete and very clear pricing plan.

1:15.3

Arpoo's today in the $2,000 per month range, $25 grand per year, across 120 paying customers.

1:20.8

Hey folks, my guest today is Lars Gondigal.

1:23.2

He is a UX pioneer turned product person turned entrepreneur.

1:27.0

He's now building a company called DreamData.com, which is B2B customer data activation.

1:31.7

Lars, you're ready to take us to the top?

1:33.8

Hey, Nathan.

1:34.8

Great.

1:35.3

Great to be here.

1:36.3

I'm excited for you to be here.

...

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