Hey folks, Randy Noberg here. Welcome to Loot Fold's Honest Doctor of Radio.

Hey folks, Randy Noberg here with another episode of Loot Fold's Honest Doctor of Radio.

Today is kind of an interesting day. We're trying to explain a little bit of what we got going on here, which requires some history.

Both recent and long-term give you a whole lot of insight about the fresh tracks, Hunt Talk, Randy Noberg platforms, what drives me, what's interesting to me.

But also, what our crew has been working on for the last few years, and that's about ready to be launched here.

That's kind of what this podcast is about, is the new platform that we're putting out.

You're going to hear all about it. It's called Fresh Tracks Plus. You can see it out there at freshtracks.tv.

But with me today is RJ, our operations guy, a pretty quiet guy, super talented, master in film, master fine arts, or whatever you call it.

And all kinds of other degrees. But just such a great guy.

Goes about his work, very organized, very structured. The kind of person a wildcard like me, like me, needs.

And then also Matthew Noberg, most of you in the past have known Matthew as my son on TV episodes and a few podcasts.

But he talked me into this gig, kind of by accident in 2005. And he left his job at a consulting firm to join us in June.

So he's been with us a few months here. And his first task is to come to our operation and take the item that's been on the top of my whiteboard for the longest and implement it and get it going.

So he's done that with the help of everybody else here. All of them. Him, RJ, all of our crew of Chiptin in some ways.

We've hired some consultants to help us. But it's what it is. It's a membership type platform called Fresh Tracks Plus.

And so many of you in our surveys, you'll hear about it. We'll get into all the glory details. Said you wanted more options. So all of our existing platforms are going to stay there. But this is just another option.

And two years from now, we'll probably have other options and other options. So we want to thank Lou pulled for making this podcast possible. Not just this podcast, but so many things we do.

And we do. We can thank Lou pulled for a great company does amazing stuff and makes amazing optics. So hope that you'll go out there. Check out Lou pulled optics go to loophole.com.

If you're in the optic market, the market for optics, whatever you want to call that. Check out their stuff. They have an amazing group of people there and bevert and organ building this stuff and just huge supporters of hunting, shooting, conservation.

All the stuff that are critical to what we do. Also nozzler ammunition. You know, we're out shooting right now. We've been kind of what would you say rationing our ammo waiting for season to get here.

But we do got to do some practice. And whether it's the e-tips, the partitions, the acu-bonds, the long range acu-bonds, whatever it is. If it's going through our rifles, you know that it's from nozzler family owned company based in Bend, Oregon.

Go to nozzler.com. Most of you are familiar with their stuff. But want you to know how much they support what we do. Again, they support conservation in a big way. They have royalty agreements with RMEF. And just I guess what you would come to expect from one of the legacy family businesses and the hunting and shooting sports of nozzler.

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