meta_pixel
Tapesearch Logo
Log in
The Russell Brunson Show

Funnel Hack First, Webinar First, and the Math of Tiny Marketing Wins | #Marketing - Ep. 78

The Russell Brunson Show

Russell Brunson

Marketing, Business, Entrepreneurship

4.8982 Ratings

🗓️ 13 October 2025

⏱️ 60 minutes

🧾️ Download transcript

Summary

In this episode of The Russell Brunson Show, It’s another OFA Q&A session where I break down some of the most important marketing principles that drive real revenue growth…  Starting with one of our core values: Funnel Hack First. Before you build, you model what’s already working. I’ll show you how this mindset applies to everything from creating your webinar funnel to structuring your fulfillment model so it scales. You’ll also hear why I recommend using live webinars as the front-end engine (instead of book funnels), how small conversion lifts create massive results, and how to adjust your pricing to make group offers irresistible. Whether you’re selling online or scaling your coaching business, these lessons will change the way you think about funnels, pricing, and fulfillment. Key Highlights: ◼️ Why we “funnel hack first” before launching any new campaign ◼️ How and why running a live webinar first outperforms most evergreen and book funnels ◼️ My sneaky secret for turning a free ebook into a strategic bonus that boosts show-up rates (Instead of just being a plain, boring lead magnet…) ◼️ The simple pricing move that makes group programs sell themselves ◼️ Why tiny conversion wins compound into huge sales growth ◼️ Why the facilitator model is hands down better than the ‘coaching’ model If you’re serious about marketing, online sales, or building funnels that convert… This episode gives you some very applicable tweaks and shifts you can make starting now in your business! And if you want to funnel hack and follow the bread crumbs I dropped in this episode… Here are the links to the funnels I mentioned:  Agora-inspired test funnel → offerlablaunch.com Using ebook to keep visitors on the webinar → salesfunnels.com ◼️ If you’ve got a product, offer, service… or idea… I’ll show you how to sell it (the RIGHT way)  Register for my next event →⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠ ◼️ Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

Hi, this is Ava from Vanta. In today's digital world, compliance regulations are changing constantly,

0:07.1

and earning customer trust has never mattered more. Vanta helps companies get compliant fast and stay

0:12.9

secure, with the most advanced AI automation and continuous monitoring out there. So whether

0:17.8

you're a startup going for your first SOC 2 or ISO-27,001, or a growing enterprise managing vendor risk, Banta makes it quick, easy, and scalable, and I'm not to say that because I work here. Get started today at banta.com. Hey, what's up, everybody? This is Russell. It is a Friday as I'm recording this, and I just got off probably my favorite q and a call i have done inside of one

0:40.5

funnel away i was going to stop sharing these on the podcast because we're transitioning the podcast

0:44.0

here in the future is something really exciting um but yeah i don't know what it was about today

0:48.2

the questions the magic what we shared the aha's the, the idea, like, man,

0:54.4

it was,

0:54.9

it was really,

0:55.7

really good.

0:56.1

I do not want you guys

0:57.0

to miss out on this one.

0:58.0

So,

0:58.6

moving forward,

0:59.5

probably going to be

1:00.0

keeping all the Q&A's

1:00.7

locked down

1:01.1

just for people

1:01.6

who are inside

1:02.0

the one funnel away program,

1:03.5

but I just,

1:04.7

I have to show us

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from Russell Brunson, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Russell Brunson and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2026.