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Sports Cards Nonsense

From Teacher to $850k in Sales: Secrets to Scaling Your Card Business

Sports Cards Nonsense

Sports Cards Nonsense

Hobbies, Leisure

4.51K Ratings

🗓️ 19 February 2026

⏱️ 57 minutes

🧾️ Download transcript

Summary

In this episode of Sports Cards Nonsense, Mike Gioseffi sits down with Chris Thomas of Ataboy Cards to break down a masterclass in scaling the sports card hobby into a high-six-figure empire. Chris isn’t just a collector; he’s a full-time music teacher who has cracked the code on balancing a 9-to-5 with a card business projected to gross $850,000 in 2026.The "Bet on Yourself" Moment: Chris reveals the $1,400 investment that changed everything and how he turned it into $1,000 profit in 24 hours. He also shares how he's 3Xing his business year-over-year by leveraging live selling and community engagement.Plus, he brought a game! Gio brings in Papa Gio for a game of Keep or Cut: Boston Sports Icons featuring Brady, Bird, Ortiz and more.Control Body Odor ANYWHERE with ⁠@shop.mando⁠ and get 20% off + free shipping with promo code NONSENSE at ⁠shopmando.com⁠! #mandopod #adOur listeners get the ⁠Harry’s Plus Trial Set⁠ for only $10 at ⁠Harrys.com/Nonsense⁠ - Be sure to use the code Nonsense if it asks where you came from #Harryspod #ad Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

All right, a little bit of a different show today. We'll have add-a-boy cards. My buddy Chris is going to join here as we tease last episode. But some sad news. I did want to at least address it here because I made a post and because so many people in our community probably knew him, especially if you've been with us for a while. So Russ, my uncle, used to come to the shows with us, especially the national.

0:22.5

Like that was our guy's trip every year.

0:25.2

Me and my dad, so Mike and Mike, I'm a junior.

0:30.4

And then my cousin Russ and his dad, Russ and Russ Jr., Russ and Russ Jr., I should say.

0:37.2

Yeah, they came, he came to shows with us for, I bet four or five years in a row came to the national.

0:39.0

Dude was a character.

0:43.5

Like, he, the amount of people who reached out after I mentioned his passing on Facebook was pretty cool because if you met him, he was one of those guys for good or bad.

0:47.9

You definitely remembered the experience.

0:50.4

And that's what a bunch of people reached out and said, which was pretty cool.

0:54.1

Yeah, so we lost him Monday night this week.

0:59.2

The reason I bring it up, too, not just because people knew him, he knew this a little bit,

1:03.7

but also inspiration for me ever starting a podcast, quite frankly.

1:07.8

He was an awesome, awesome public speaker, especially when he was younger.

1:12.2

He was a Vietnam vet, you know, came back, as many did super, super messed up,

1:17.3

dealt with addiction his whole life, drugs, alcohol, the whole nine yards.

1:22.7

But when he was clean, which he was, he'd go through stretches, I think 12, 13 years in a row through most of my child.

1:29.6

He was clean. And he would speak at the local high school up in New Hampshire. I think it was Pelham High. Even at a young age, I was a little bit younger. I think I was a freshman. And he would only speak to the seniors. I don't want the younger kids hearing what he had to say because he gave a very, very blunt one hour long discussion to the senior class.

1:49.5

And it was pretty amazing.

1:50.9

I remember thinking to myself, nobody in this room wants to hear this old guy talk.

1:54.7

Right?

1:54.8

Like you're a bunch of 17, 18 year old, cocky high school kids, unpopular audience.

2:00.4

And Russ, within minutes minutes commanded the room. I've never seen

...

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