From Humble Beginnings to an International Celebrity Brand

Boutique Chat

Ashley Alderson

Business, Marketing, Retail, Boutiquetips, Fashionindustry, Fashionbusiness, Entrepreneurship, Businessstrategy

5 • 853 Ratings

🗓️ 2 August 2022

⏱️ 27 minutes

🔗️ Recording | iTunes | RSS

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Summary

Who doesn’t love a great story about starting from humble beginnings and growing to enormous success? Natalie Mills, aka the Queen of Bling, joins me today to talk about her journey from working for a modest salary in South Africa to moving to the United States and growing an international celebrity brand—all while overcoming some adversity along the way.

Listen in as we dive deep into Natalie’s journey to the massive success she has now, how she scaled her business into hundreds of boutiques, and how she leveraged the power of working with celebrities and influencers to grow her brand recognition. We also discuss how her faith has impacted her business along the way and why it is so important to keep healthy habits when it comes to your mind, body, and spirit.

Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique/

Resources:

Natalie Mills: Website | Instagram | Facebook

Transcript

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0:00.0	You guys know I love a good overcomer story and a growth story and a scale story.
0:05.2	And so today I'm so excited because Natalie Mills, many of you know her beautiful products.
0:10.0	She's the Queen of Bling is here with me on the podcast.
0:13.6	And we are talking about her journey from starting in South Africa as a little girl and being the Queen of bling, deciding she wanted to grow up and become a
0:21.3	designer, moving to the United States, and growing an international celebrity brand.
0:26.9	You guys, today on the podcast, we're diving deep with Natalie about working with celebrities,
0:31.3	working with influencers, growing brand recognition through collaboration, but also overcoming
0:36.5	some adversity along the way and just
0:38.8	how she has scaled her product-based business into hundreds of boutiques. Today, Natalie also
0:44.8	shares something that is near and dear to my heart, and that is how her faith has also impacted
0:50.8	her business along the way. You guys, she is as sweet and genuine and honest as they
0:56.1	come. I am so thrilled to have her on the podcast. I hope you love the opportunity to meet,
1:00.7	Miss Natalie Mills.
1:06.8	Let's talk about your business, strategy, and the juicy details of what actually works, from
1:11.7	mainstream fashion to fashion on Main Street and the entire ecosystem behind it.
1:16.7	How do we scale your company and do it with the balance and the happiness that we all
1:20.6	seek?
1:21.6	Let's hear from those insiders, experts, and strategists that actually make it happen.
1:25.6	I'm your host, Ashley Alderson from the boutique hub,
1:28.1	and I can't wait to chat.
1:32.8	All right, hey guys, welcome back to the podcast this week.
1:35.4	I'm so pumped, Natalie, to have you on the show today
	...

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