From Bonanza to Batman: When Fictional Characters Endorse Real Products

Under the Influence with Terry O'Reilly

Apostrophe Podcast Network

Cbc, Terry O'reilly, Advertising, Marketing, Under The Influence, Society & Culture, Pop Culture, Business

4.8 • 614 Ratings

🗓️ 11 January 2025

⏱️ 30 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In our first episode of 2025, we explore a strange aspect of advertising.

Specifically, when TV and movie characters endorse products. Not the actors themselves - but the characters they portray.

It's a trend that started in the early '60s with the Andy Griffith Show and Bonanza.

Today, it includes characters like Breaking Bad's Walter White and even Phil Dunphy from Modern Family.

Sometimes it's funny - and sometimes it bends the time/space continuum.

Hosted on Acast. See acast.com/privacy for more information.

Transcript

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0:00.0	Did you know that if you subscribe to our But Wait, there's more option, you get a bonus story in every episode of Under the Influence.
0:10.4	But wait, there's more.
0:12.3	For the price of a cup of coffee every month, you get early access, so you hear every episode a full week before everybody else.
0:19.8	Plus, you enjoy that episode ad-free.
0:23.0	Tisk, tisk.
0:24.1	And by subscribing, you support our podcast.
0:28.0	Just go to Apple Podcasts and subscribe to Under the Influences, but wait, there's more.
0:43.5	You just realized your business needed to hire someone yesterday.
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0:53.5	Stop struggling to get your job posts seen on other job sites.
0:55.5	With Indeed sponsored jobs,
1:00.6	your post jumps to the top of the page for your relevant candidates, so you can reach the people you want faster. According to Indeed data, sponsored jobs posted directly on Indeed
1:07.0	have 45% more applications than non-sponsored jobs. Don't wait any longer. Speed up your
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1:19.2	to get your jobs more visibility at Indeed.com slash P-O-D-K-A-T-Z-5. Just go to Indeed.com slash P-O-D-K-A-T-Z-5 right now and support our show by saying you heard about Indeed on this podcast.
1:35.9	Terms and Conditions Apply. Hiring, Indeed is all you need.
1:42.5	This is an apostrophe podcast production.
1:46.2	Hi, it's Terry O'Reilly.
1:47.9	Just wanted to let you know that this episode is the beginning of our 20th season on CBC.
1:54.1	New decade, new episodes, and even a new theme song.
1:58.1	Thanks for listening all these years.
	...

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