Friendship Fuels Achievement | Matt Ritter

The Art of Charm

http://www.TheArtOfCharm.com

Business, Health & Fitness, Education

4.7 • 11K Ratings

🗓️ 15 December 2025

⏱️ 71 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

AJ sits down with Matt Ritter, co-host of Man of the Year, to unpack the male loneliness epidemic and why so many men lose friendships as they get older. Matt shares his TCS framework for keeping friendships alive, why proximity and ritual are the real secrets to connection, and how to design a “friendship strategy” that fits your life instead of waiting for it to happen. You’ll learn how to move acquaintances into real friends, how to host like a pro without burning out, and why your partner can’t (and shouldn’t) be your only friend. Chapters: 00:00 – The male loneliness crisis and the “Man of the Year” tradition05:00 – Why friendship dies without a dramatic ending10:00 – Proximity and strategy: building real connection15:00 – The TCS framework and the myth of the lone wolf20:00 – How to be “worth knowing” — standing out socially25:00 – The friendship habit: stacking connection into your life30:00 – Overcoming rejection and fear of the invite35:00 – Rituals, hosting, and creating sticky friendships40:00 – Why your wife can’t be your only friend45:00 – Friendship as self-care and the original life hack A Word From Our Sponsors Stop being over looked and unlock your X-Factor today at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠unlockyourxfactor.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The very qualities that make you exceptional in your field are working against you socially. Visit the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠artofcharm.com/intel ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠for a social intelligence assessment and discover exactly what's holding you back. If you’ve put off organizing your finances, Monarch is for you. Use code CHARM at ⁠⁠⁠⁠⁠⁠⁠monarch.com⁠⁠⁠⁠⁠⁠⁠ in your browser for half off your first year. Indulge in affordable luxury with Quince. Upgrade your wardrobe today at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠quince.com/charm⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for free shipping and hassle-free returns. Grow your way - with Headway! Get started at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠makeheadway.com/CHARM ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠and use my code CHARM for 25% off. Ready to turn your business idea into reality? Sign up for your $1/month trial at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠shopify.com/charm⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Need to hire top talent—fast? Claim your $75 Sponsored Job Credit now at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Indeed.com/charm⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. This year, skip breaking a sweat AND breaking the bank. Get your summer savings and shop premium wireless plans at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠mintmobile.com/charm⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Save more than fifty percent on term life insurance at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SELECTQUOTE.COM/CHARM⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ TODAY to get started Curious about your influence level? Get your Influence Index Score today! Take this 60-second quiz to find out how your influence stacks up against top performers at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠theartofcharm.com/influence⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Episode resources: Man of the Year Podcast The Buddy System Check in with AJ and Johnny! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AJ on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Johnny on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AJ on Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Johnny on Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Art of Charm on Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Art of Charm on YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Art of Charm on TikTok⁠ friendship, male loneliness, connection, charisma, social skills, hosting, confidence, relationships, community, vulnerability Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Are you a person that loves being organized and checking things off lists? If so, you need to try stuff.
0:05.4	Stuff is a new to-do list app for iPhone and iPad. It's built for people who love the right things down,
0:10.6	check them off, and complete their goals. I have dozens of thoughts and tasks that pop into my head
0:15.2	throughout the day. Podcast ideas, marketing angles, fun things to do with my daughter.
0:19.8	Stuff makes capturing them fast.
0:21.6	Type it, speak it, scan a photo, whatever works best for me in the moment.
0:25.6	I crank the volume on my phone before checking something off.
0:28.6	That little sound when you complete a task is so satisfying.
0:31.6	And the animations are so smooth, I actually love looking and completing the tasks on my list.
0:36.6	Lists and stuff are built like completable projects.
0:40.4	That book you want to write, the business you want to start, or that trip you want to plan.
0:44.5	It takes form inside of stuff step by step.
0:47.3	The adventure log keeps a permanent record of everything you complete.
0:50.9	Look back on what you've accomplished.
0:53.6	You're getting way more done than you
0:55.2	think. Download stuff for free today by going to try stuff.app. That's t-R-Y-s-U-T-F-F-F dot app,
1:02.9	or search for stuff, sut-ff in the app store. And to enjoy everything stuff has to offer,
1:09.0	you can get 50% off your first year of extra stuff
1:11.6	by using code charm at checkout.
1:13.6	Get stuff done and start enjoying your to-do list again.
1:16.4	Download stuff from the app store today.
1:18.3	Think about cheese.
	...

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