Remember I told you about that the guy that found an $8 billion companies, so eight separate billion dollar companies, Brad Jacobs? That's the waste management guy, right? Yeah. So he's done like eight different things. And he tends to acquire the companies. Yeah, he tends to buy. And like he tends to give a lot of equity and hire like an amazing management team. And then he kind of just moves on to the next thing. But it was interesting because I was listening to a podcast he was on,

and he said that the CEO should be in everything.

Like they're like basically kind of what we talk about.

Like the fact that you think you can just hire CEO

and then just let them do their thing is not the reality

because they're not going to have the same vision that you have, right?

And ultimately it's got to be you in the deep, the more details you're involved. For example, for you, okay, you might not be managing people, but you're in finance. Okay, you're in, you're in sales for the big deal. But I don't go to the meetings. Like they had a meeting in Chicago and one in Europe where they're going all the finances. Okay, get my point here, right? So, okay, so, okay, when we talk on this podcast, it's like, okay, you're mostly involved

with, like, you know, driving traffic or strategy stuff or like, you know, that type of stuff, right? But there's a lot more that goes into it. Okay, you're going to tell me you're not involved with finance. You're not going to tell me. No, I am. I just don't, I don't get involved in everything.

And what I mean by that is I won't go to all the meetings. But even with finance, they had their meetings. And I'll get the recap and I'll tell them what I want, change or adjusted or what I think is off. Yeah. But I don't have the time to go fly all the way to Europe to just meet with each country lead and be like, all right, what's the budgeting for next year? So watch. Okay. So we talk, you're involved with strategy. You're involved with like, you know, driving traffic, right? What else are you involved with? Just very high level. I'm involved in anything that I'm involved with most things. I was, I did a client pitch earlier this week. I follow up with the sales team to see if they followed up on what the client thought. Yeah. I didn't get the answer, so I texted the potential client directly. Wow. Okay. I bet your team loved that. I screenshot it. I'm like, they love the presentation. I'm like, here you go. Yeah. No joke. I just did it myself. I'm involved with 2026 revenue forecasting. I don't forecast. I just question their forecast and try to understand what their logic is. Yeah. 2026 profitability. So finance. I'm involved with reviewing M&A deals. I'm involved with product

launches. Today I just tested the new version of answer the public. Technically, I've been testing

it every week. But I screenshot a lot of bugs and send it to my team on WhatsApp. Product,

user testing, CRO on your website. If I get a customer complaint, I follow up with my team on what's happening.

Like, I got a customer complaint the other day from someone who's paying our India team.

And they're asking for all this stuff.

I added in the person who runs India.

And she sent it a team.

I followed up if they're happy.

Yeah.

And she's just like, Neil, this was closed before I was in

here. They're paying us only a few hundred dollars a month. And they're expecting all this stuff,

which, by the way, is not profitable. And then I followed up with them. And they said,

they're happier now. And look at all the results.

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