Ford and GM's Battle for the Hottest Electric Vehicle Startup
The Journal.
The Wall Street Journal
4.2 • 5.8K Ratings
🗓️ 17 November 2021
⏱️ 18 minutes
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| 0:00.0 | One night in early 2019, Ford executives boarded a plane en route to Detroit. |
| 0:12.0 | And according to a former Ford executive, they were joined by the CEO and founder of |
| 0:16.6 | Rivian, an electric car startup, a man named RJ Scarrange. |
| 0:24.4 | Ford and Rivian were negotiating a possible partnership to design and manufacture electric |
| 0:29.2 | vehicles. |
| 0:30.2 | And so for the next four hours, they were sort of texting and emailing with their team |
| 0:36.2 | about, you know, terms of what this deal could look like. |
| 0:39.7 | But Ford wasn't the only company looking to partner with Rivian. |
| 0:44.1 | So was General Motors. |
| 0:46.5 | Ford's rival for the last hundred years. |
| 0:50.0 | Once they landed, what happened? |
| 0:52.3 | So the Ford plane taxis to this hangar, which it happens to share with GM. |
| 0:57.2 | And according to Ford executives on board, they see another corporate plane outside the |
| 1:00.9 | hangar and two GM-made Cadillac escalated park next to it. |
| 1:06.3 | So they recognized that as a GM plane. |
| 1:09.6 | And so I think the last thing that RJ wanted to happen was to deplane Ford's corporate |
| 1:15.8 | jet and be seen by GM executives. |
| 1:22.4 | There were Detroit's two biggest automakers both chasing an investment in the same electric |
| 1:28.0 | vehicle startup. |
| 1:30.1 | One would end up with a multi-billion dollar profit and the other would leave empty-handed. |
| 1:39.1 | Welcome to the journal, our show about money, business, and power. |
| 1:43.5 | I'm Kate Limbaugh, it's Wednesday, November 17th. |
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