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Thank you. McMillan Online Community. From Wondry, I'm David Brown, and this is Business Wars Daily on this Wednesday, September 12th.

Anyone who's ever shopped for a wedding dress knows it can be hugely stressful for the bride.

But lately, the bridal boutique biz has been stressful for industry folks, too.

Fewer people are marrying, and those who are tying the knot are waiting longer and dressing more casually. That means

fewer wedding dresses twirled in front of store mirrors. The country's largest chain, David's

bridle, is in debt, and some analysts see possible bankruptcy in their crystal balls. But not

without first making a big effort at recovery by diversifying its services.

Last week, the 300-store chain acquired Blueprint, a tech startup attempting to remake the

wedding registry.

...