It was at break-even for the longest time until we hired the VP of marketing and I gave her a marketing budget and now we're going to be burning through a fairly decent amount of cash.

But thanks to the historical sales of my web's product, I have a reasonably decent war chest of cash and can fund it for long enough to get our unit economics on the new target audience figured out.

You are listening to Conversations with Nathan Latka. Now, if you're hearing this, it means

you're not currently on our subscriber feed. To subscribe, go to getlatka.com. When you subscribe, you won't hear ads like this one.

You'll get the full interviews.

Right now, you're only hearing partial interviews.

And you'll get interviews three weeks earlier from founders, thinkers, and people I find interesting.

Like Eric Wan, 18 months before he took Zoom public.

We got to grow faster. Minimum is 100% over the past several years.

Or bootstrap founders like Vivek of QuestionPro.

When I start the company, it was not cool to raise.

Or Looker's CEO Frank Bean before Google acquired his company for $2.6 billion.

We want to see a real pervasive data culture, and then the rest flows behind that.

If you'd like to subscribe, go to gitlatka.com.

There, you'll find a private RSS feed that you can add to your favorite podcast listening tool,

along with other

subscriber-only content. Now look, I never want money to be the reason you can't listen

to episodes. On the checkout page, you'll see an option to request free access. I grant 100%

of those requests, no questions asked.

Hello, everyone.

My guest today is Trent Deersmith.

He's a serial entrepreneur, husband, and father.

...