Kat works online with women who sell their creative or handmade products via Crafter Coach. She helps these ladies navigate the most effective ways to use Etsy, Pinterest and other social media platforms. Going over her questions, we discover new strategies that are a much better use of her time. With a lot of training content set up for her members and her community, we walk her through adjusting her current tripwire (a product that should be converting sales into the membership) so that she is teaching her target audience to identify their own problems, in which the solution will be given once they are a part of the membership community. We walk Kat through different strategies of how she can get her email subscribers into paying customers by setting up new offers every quarter as well as having more than one tripwire even if they joined her list a long time ago. [Tweet "It's your job to teach your Avatar what they need. If they knew that, they wouldn't need you."] You will learn Importance of online training content. What is a tripwire? Why it's important to not give away too much value in your tripwire products. How to manage your time better with your online business. Ways to automate your email sequences. Identify customers that are willing to spend money. What a nurture email sequence is. Goals of having a Facebook Group. [Tweet "Time is worth more than money. Spend your time where it makes the most impact."] Links and resources mentioned in today's show Kat's Crafter Coach Flip Your Life Community Enjoy the podcast; we hope it inspires you to explore what's possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can't Miss Moments Each week Jocelyn and I share moments that we might have missed if we had not started our online business. We hope these moments inspire you to see the possibilities and freedom online business could provide for your family. You can connect with S&J on social media too!   Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show! If you have comments or questions, please be sure to leave them below in the comment section of this post. See y'all next week! Can't listen right now? Read the transcript below! JOCELYN: Hey y'all! On today's podcast, we help Kat take her Etsy seller membership to the next level. SHANE: Welcome to the Flipped Lifestyle podcast where life always comes before work. We're your hosts, Shane and Jocelyn Sams. Join us each week as we teach you how to flip your lifestyle upside-down by selling stuff online. Are you ready for something different? All right, let's get started. SHANE: What's going on guys? Welcome back to the Flipped Lifestyle Podcast. Great to be back with you again this week. Have an amazing Flip Your Life community member coming on the show today, someone that we've got to hang out with in person and just know really really well, she's doing some great things and we're going to help her take it to the next level and we are actually on a call to Australia today and it's very early in the morning so we are so happy that she was able to wake up and be here. Our guest today is Kat Jarman. Kat welcome to the show. KAT: Hey guys thanks for having me. JOCELYN: Yes, we are super excited that you're here. Kat and I are friends and we like to chat quite frequently so it's nice to talk to you on voice today. SHANE: Yeah, we do it a lot in Facebook and typing messages on our forums so it's kind of good to be on to actually hear you today. JOCELYN: Despite the major time difference. So welcome to the show and we're going to start out by telling everybody what are this that you do online and anything else you would like for...