Welcome to the Flip Lifestyle Podcast, where life always comes before work.

We're your host, Shane and Jocelyn Sams.

Join us each week as we teach you how to flip your lifestyle upside down by selling stuff online.

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What's going on, guys? Welcome back to the FlipLifestyle podcast. I'm Shane, Jocelyn,

sitting right here with me as always. Hey, guys. And today we're going to continue our series on

webinars. Last week, we showed you how to put together a basic webinar, how to

get it going, and kind of some tips on how to actually run the thing. But the problem is a webinar

is kind of useless if nobody comes to it. So today I'm bringing on a very good friend of mine.

His name is Joe Daniel, and he actually makes a lot of money off of webinars and he works in the

football coaching space he sells playbooks and things like that to football coaches and webinars are a

key component of his strategy and I thought he would be a great person to bring on today and let us

know how to get more people to our webinars so So without further ado, Joe Daniel, welcome to the program, ma'am. Thanks, Shane. I appreciate it. It's great to be on here with you guys. Yeah, it's really good to have you. I'm looking forward to learning more about webinars myself because we have just started using them and I think there's a lot more we can do with them. So I'm looking forward to the tips that you, we are going to talk about with you today. All right, Joe, before we get started here, tell us a little bit about your online business, kind of, you know, how long you've been in the game, and specifically, what have webinars done for your business? All right, well, you know, I'm in the football coaching space, and I started in 2009. You know, I was a teacher, I was a history teacher at the time in a high school football coach. And I wanted to go coach in college. And Shane, you know, the college football coaches, most of them don't make any money. And I gotten used to that paycheck. So I wanted to do a little online business. That's how I got started and basically just had a series of failed businesses trying to make money. Like, that was all I wanted to do was make money, and all those failed. And in the meantime, I did a little side project, started writing about football coaching, which I didn't think you could make any money off of. And that became the business. In 2009, it was over, you know, it was over a long period of time. I just kept writing and writing and writing. But even throughout that whole 2009, 2010, into 2011, I was still just writing ideas that I got from other coaches.

I had a podcast called the Football Coaching Podcast that I was interviewing other coaches starting in 2012,

and that started to build. But again, it was all centered around other

coaches in February 2012. The thing with the webinars when I started them was I just sat down and

talked. The very first one, I actually had a clinic talk that I'd never done before. It's going to be

on the zone blitz. And I was like, I'm kind of, I don't know where this is going to go and what's going to happen with it. So my first webinar was just, I did that exact same clinic talk. I just did a webinar with it. And I had like 30 guys there. I had built a small mailing list by that time. It was one of those things I'd never done and nobody knew about. And I just put an email out, people came in, and I did this webinar.

And I did sell anything. In fact, I don't remember when I started selling on my webinars.

The biggest thing that the webinars did to change my business was I started to become the expert.

And that's a huge difference from interviewing people and being the guy that interviews the experts, experts that helps your business, hosting webinars where the experts on your webinar that helps your business. But webinars let me become the expert. I think that's the biggest thing they did for me. It's pretty funny you say that because, like, webinar is kind of a, really it's kind of a buzzword right now. It's kind of new, you know what I'm saying? But like, it's funny you were doing these back in in 2012 and like I'm a football coach too and like people may not out there may not know but like you know football clinics are a big thing where you give like a seminar talk right you know what I'm saying so it's funny that that you just had that natural kind of extension into giving like a web clinic or what we call now webinars, you know what I'm saying?

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