**Before anything else, we would like to apologize for some technical issues that affected audio quality at some point in this episode.  Although such issues do happen sometimes, it's still going to be the same fun, information-packed online business podcast channel y'all enjoy and love.** Need ideas on how to improve retention? Listen in as we help today's guest with member retention in her online business. This week's guest is a Flip Your Life community member who has recently launched her online accounting membership site, Rebecca Tervo. Rebecca has been married for 25 years and has 4 children. She is a Certified Public Accountant and also a Certified QuickBooks Online Proadvisor. She has been in the industry for two and a half decades, having worked closely with nonprofit organizations and small businesses. Her life reached a huge turning point, after losing her son to suicide. This made her realize how life is just too short to be doing a job you don't like. She quit her job as Director of Finance for a non-profit and created LearnNonprofitAccounting.com, where she shares her non-profit accounting expertise to help accountants, bookkeepers and staff to keep up with tax guidelines and those dreaded forms. She joins us today to discuss several interesting topics, from encouraging and maintaining member participation to setting up an effective member nurture sequence as well as analyzing intended ad results. This is an action-packed episode from start to finish. Don't miss it! :-D [Tweet ""Making your members have second thoughts is not the right way to grow an online business." - Shane"] [Tweet ""When people don't talk, they are actually saying something very, very loudly." - Shane"] [Tweet ""Just run something. Try it. Don't get too complicated. If it works, do it more." - Jocelyn"] You Will Learn: How to encourage member participation in the forums What are lurkers and why it's not as bad as it sounds Advantages of setting up a member nurture sequence Analyzing conversion percentage Plus so much more! [Tweet ""Keep doing, keep making, keep going." - Shane"] [Tweet ""Do what gets results for you." - Jocelyn"] [Tweet ""The key is finding the best starting point to start the avalanche." - Shane"] Links and resources mentioned in today's show: Rebecca's Website Elementary Librarian  US History Teachers Flipped Lifestyle's YouTube Channel Flipped Lifestyle's Patreon Page Flip Your Life community Enjoy the podcast; we hope it inspires you to explore what's possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air!  Can't Miss Moment: Today's Can't Miss Moment is Isaac's field trip with school.  They won a special attendance award at school so, they got to go to the local roller rink with their class.  We just found out about it, I messaged his teacher and I'm like, "Hey, do you need some help?" and she is like, "Yes."  We went to the roller rink, and we just took a Friday morning off, and headed on out there, and had a really good time with the class. You can connect with S&J on social media too!   Thank you for listening! Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show! If you have comments or questions, please be sure to leave them below in the comment section of this post.   Can't listen right now? Read the transcript below! Jocelyn: Hey y'all!  On today's podcast, we help Rebecca take her accounting membership site to the next level. Shane: Welcome to the Flipped Lifestyle podcast where life always comes before work.  We're your hosts, Shane and Jocelyn Sams. We're a real family who figured out how to make our entire living online.  And now,