Need ideas on how to focus on your target niche in your online business? Listen in as we help today's guest on focusing on his target niche to get his online business started. We have a super, amazing guest on air today! He is someone who has inspired many (including us) with his down-to-earth personality and has helped hundreds of clients through his unique approach in handling Small Business Internet Marketing and SEO know-how. We have Flip Your Life community member, Bill Parlaman. Bill is married and is the father to 5 fantastic kids. He got involved in the online business scene back in 2006 and founded Radical Marketing Solutions right from his basement. He specialized in getting client websites more traffic, leads and sales. He made processes very easy to understand and delivered high yielding results. He was able to leave his full-time job as a Risk Control Manager because of his agency's huge success. A few years later, he joined one of the largest marketing agencies in Philadelphia, and is currently serving as their Chief Digital Officer. It was an offer he just couldn't miss. Things were going smoothly, until June 2016, when he was diagnosed with colorectal cancer after going through a routine annual exam. It was this life changing event that forced him to rethink his priorities and focus on making huge lifestyle changes for the sake of his family. He managed to try several diet styles like the Paleo diet, and found that the Ketogenic type diet was what worked best for him. Throughout this transition, he has lost more than 60 pounds and has felt a surprising, steady flow in energy because of his commitment and determination to healthy living. After a successful major operation in September 2016 and having taken several weeks to recover from the biggest battle of his life, he is now 100% cancer-free. (Note: he was back in the forums after he had his surgery!) Now, he is looking into starting a membership site where he can invest his knowledge and have passive income that he can eventually use for his retirement. Join us as we discuss the angles we need to analyze in order to get the foundations of his membership site started. You also don't want to miss Bill's inspiring journey. Ready? Let's get started! :-) [Tweet "If it ain't going to get better & won't get any worse, you might as well try. - Shane"] [Tweet "Most people search for symptoms first, before the cure. - Shane"] [Tweet "Give away the "what," sell the "how." - Jocelyn"] You Will Learn: Why your story is vital to your online business. How to find the right angle to tell your story. The importance of using the right marketing language to attract your audience. How Keyword Research can give you good insights for your next steps. Plus so much more! Links and resources mentioned in today's show: Flip Your Life community Radical Marketing Solutions Enjoy the podcast; we hope it inspires you to explore what's possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can't Miss Moment Today's Can't Miss Moment is our morning workout ritual. We are so thankful that we get to have the freedom and time to take care better care of our health. After dropping the kids off to school, we go straight to the gym and stay there a couple of hours… Jocelyn takes her classes, while I train and lift weights. Going to the gym every morning and not having to deal with the crowd is just an awesome experience overall. You can connect with S&J on social media too!   Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show! If you have comments or questions, please be sure to leave them below in the comment section of this post.