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Hello, everyone, and welcome to Ad Barons. I I'm Andy Surwer and welcome to our guest,

filmmaker Ken Burns, Kansas, great to see you. Thank you so much for joining us.

Great to be with you, Andy, great to see you.

So of course Ken really needs no introduction, made the Civil War, made baseball, all these incredible documentaries.

And his latest one, The American Revolution is out now.

It's fantastic. I highly recommend it. And you've gotten great reaction, I would imagine, Ken.

Yeah, so we had a national broadcast, you know, that old-fashioned thing in the middle of November

and collected about 20 million people, which is pretty great.

But almost immediately it was reported that for the first time in history, PBS had entered the top 10 of streaming programs.

We stayed at number 10. I don't want to gild the lily too much.

And a metric that I hadn't heard of before, 565 million minutes of streaming.

Well, that's now, without another second broadcast, over 4 billion minutes.

So I think that in this sort of fraught time, going back to the origin story

...